Keywords are crucial for SEO. If we understand what people will be searching for (the keywords or phrases), it becomes easier to create content and optimise it for these keywords and phrases. Most people evaluate keywords on how much traffic they could bring, how difficult they are to rank for, and ... Read more...
People who want to find a business or service near them will often use a keyword followed by the words “near me”. These searches have become quite common as the number of mobile users has increased. These search results have also been enhanced by the fact that a lot of people now leave their loc... Read more...
Reaching every possible person in your target audience is one of the most universally-shared goals for brands, businesses and blogs alike. In order to do so, there are numerous methods: search engines, email and social media are just a few examples of the available strategies. For most, search engin... Read more...
Being able to build a long-term presence in search results is a lofty goal for many brands, businesses and blogs. There are numerous methods for expanding visibility in search, but not all produce the same results – and more importantly, not all brands can equally obtain visibility with each metho... Read more...
Keywords remain the cornerstone of SEO even though they are much less important than they used to be. Still, words are how search engines know what a site is about. Even if you have everything else right, not using the right keywords will eventually hurt you and you won’t get the results you want.... Read more...
With a new year comes new opportunities to expand your reach in search engine results. One of the oldest games for online brands and blogs, keyword use and research are cornerstones to any successful SEO or marketing effort. As time progresses, once valuable keywords may become stagnant, too contest... Read more...
Affiliate marketing has been in existence for nearly as long as the internet has existed. It received a huge amount of attention roughly 10-15 years ago and has grown in scope and complexity ever since. Many people who attempt to embrace affiliate marketing look for specific keywords and phrases ... Read more...
Since the internet’s inception, search engines have helped people find content among a vast series of websites and domains. As time has passed, people have adapted their use of search engines, but the nature of search engines still revolves around users entering various relevant keywords and phras... Read more...
Nobody with an innate understanding of SEO enters the proverbial arena expecting quick and easy results. Given the sheer amount of competition and the level of scrutiny from major search engines themselves, it can take months or even years before major results are observed by nascent entities seekin... Read more...
For many years, those aware of the correlation between keywords, content and search engines could mercilessly exploit the connection for their own gain. As search engines evolved and gave more concern to browsing experience and user intent, the nature of search changed in many ways. Among them, the ... Read more...