Virtually everybody knows that search engine optimization remains one of the most important tactics in being discovered by audiences. Brands with better SEO get better visibility in search engines, leading to more clicks, purchases and other desired actions. While an incredible amount of energy gets... Read more...
Video marketing continues to grow in popularity, in large part due to the proliferation of mobile devices that allow billions to access multimedia from anywhere. This dynamic cuts across multiple mediums: on social media, via email and even in custom paid ads, video embeds are now possible. This com... Read more...
Developing a fan base – whether you are a personal blogger, online business or mega corporation – is essential for many reasons. Not only can such a base help get the word out about products, services and content, but they also will return time and time again to enjoy your offerings. For those i... Read more...
With more daily views than all but a few websites worldwide, YouTube is a very popular platform. It should surprise nobody that content creators from all walks of life have turned to the platform as one way to get the message out about their brands, ideas and products. Anybody can create a YouTub... Read more...
Everybody extols the benefits of having a YouTube channel, but when an amateur builds a channel from scratch they wind up seeing less than exciting results in most cases. Here's the typical scenario: You hope you're going to slap a few videos up and one will luckily surpass a million views, insta... Read more...
If your business is not on YouTube yet, you are really missing out on a lot of opportunities, not only to connect with new viewers or explore new market segments, but also to engage them on a completely different level. As a video sharing platform, YouTube now generates more than 4 billion views eve... Read more...
Search engine optimization continues to become more multi-faceted and complex with each passing year. A variety of strategies and tactics can be used to rank content in one set of search results or another, and many different entities prioritize a variety of efforts in different ways. One trend in s... Read more...
Businesses and brands have to stay on top of all of the latest trends. The internet places plenty of demands on brands and businesses these days, which include demands for a constant supply of content. Content creators increasingly have had to become more creative in order to rank well in search and... Read more...
With smartphones, everyone's become an expert photographer, and an expert movie maker! Or that's what we all like to think anyway... So does becoming a YouTube sensation just take pulling out your phone and recording a few minutes of video? Well, perhaps, but why not make your videos as high ... Read more...
Websites like YouTube are continuing to grow in popularity and there’s no sign of them slowing down any time soon. In fact, even Facebook has been pushing the use of videos on their newsfeeds by making them auto play for their users. So you really shouldn’t neglect using videos on your website o... Read more...