For years, WordPress has been the most popular content management system in the world. With more than one in four websites utilizing WordPress to serve up content, it is no surprise that there are countless resources and plugins available to bloggers and site owners. While these resources can provid... Read more...
About Pingler
Businesses and brands can utilize the internet to boost their messages to audiences in any number of ways. One of the greatest developments ever for businesses, the internet provides outlets through email, search engines, social media and more. The potential reach of these outlets – combined with ... Read more...
The quality of your content is hugely important. With more content than ever before available with just a couple of clicks, your audience isn't going to spend copious amounts of time and energy trying to figure out what you mean. Additionally, if others are supplying a higher quality of content, the... Read more...
Developing a keen sense for digital marketing is crucial in today's world of unprecedented competition. Without an effective strategy for promoting your products, services and offerings, the chances of people finding you is relatively miniscule. The good news is that digital marketing makes advertis... Read more...
Any form of marketing requires some trial and error. Even the very best documented marketing strategies don't work every time or in every situation; they often need to be tweaked, revised or even completely overhauled in certain situations. If marketing were so simple, then everybody would be using ... Read more...
Online marketplaces increasingly are popping up everywhere. Many brands have found that it is much easier to sell their products through existing marketplaces than try to draw attention to their proprietary websites. Even major companies like Wal-Mart are now letting other brands sell directly to co... Read more...
Building an effective marketing and SEO strategy requires a variety of different plans and procedures. With the primary goal of search engine optimization being to drive traffic to a website, it makes sense that strategies that incorporate both an improvement in SEO and more traffic are considered a... Read more...
Google is by far the largest and most important search engines to target for most of the world's websites. Being visible in Google in any number of targeted SERPs can make the difference between a thriving brand and a dead idea. All too often, brands can be impacted by changes in search engine algor... Read more...
Building successful, effective brands take copious amounts of work and dedication. For entities seeking to dominate among one or more particular audiences, search engine optimization is without a doubt a very valuable tactic. While some brands may be able to afford to promote their offerings via dig... Read more...
Search engine optimization tactics are used for a variety of purposes by brands large and small. Targeting specific audiences is essential whether you are promoting ideas, selling products or providing information. Ultimately, knowing who to target – and how to target them – determines the diffe... Read more...