On most social media networks, there are rules of etiquette and methods for reaching people that are considered pretty standard. One of the more popular ways of reaching out to larger audiences is the hashtag. Simply put, hashtags are used to convey ideas, topics or thoughts by linking them to speci... Read more...
Thanks to social media, mobile devices and an increase in bandwidth, more and more brands are turning to video marketing as a sure-fire way to attract attention. The amount of video content the average person consumes has been increasing exponentially for several years, making this area a gold mine ... Read more...
There are undoubtedly millions upon millions of brands vying for attention across every major social media network. From business pages to paid advertising, marketers have an immense number of ways to reach out to their target audiences. Whether you are focused on organic strategies, paid strategies... Read more...
Every business understands why various forms of marketing are necessary. Those engaged in e-commerce and content creation on the web in particular realize that it is a crucial component of success. There are various forms of content and digital marketing to consider – most successful brands utiliz... Read more...
Whether you're a multi-national business or a local brick-and-mortar shop, the world of advertising remains as relevant as ever. In order to generate more sales, brand loyalty and positive attention, you need to market your products, services and self in as many ways as possible. In recent years, mo... Read more...
Content marketing occupies a huge portion of time for many brands. Whether you're promoting your products on social media or pitching for a cause via email, it's absolutely essential to have solid content to offer audiences. Without a great content marketing strategy, it is highly unlikely that a br... Read more...
Email marketing remains one of the most popular and efficient ways to advertise products and services to customers, subscribers and followers. Considering that it costs next to nothing to maintain and develop, many brands see email marketing as “the great equalizer”; even smaller businesses can ... Read more...
Whether you're building an e-commerce platform or merely cultivating a personal blog, one of the main goals should be to generate as much attention for your brand as possible. Regardless of format, the creation of content – whether it be supplemental or the primary focus – is crucial in generati... Read more...
Reaching out to the wild blue yonder via paid marketing strategies can be a surefire way to grow your audience rapidly. Whether you're using search engines, social media or an entirely different platform, deploying ad campaigns can rapidly expose your brand to relevant audiences. There is a lot to l... Read more...
Just as much as the demand for online product shopping has exploded, so has the demand for online services. From e-books to psychic readings, there has been massive growth for brands and businesses that provide services to consumers rather than products. One notable area in which there has been much... Read more...