Video marketing is increasingly becoming a dominant force in brand management and content creation. Many people prefer to digest content in video format rather than read standard text. There are multiple reasons for this, including more people being on-the-go and using mobile devices to declining at... Read more...
Digital marketing is arguably the primary method of advertising for most brands today. Given that traditional forms of advertising are generally expensive and ineffective, the copious number of digital marketing options makes it an incredibly appealing alternative. Among the options, social media... Read more...
For years, a raging debate has been ongoing. Many brands and marketers debate the pros and cons of platforms such as social media, and whether or not concepts such as SEO are better. Some even suggest that the two might be intertwined; that the holy grail of traffic can actually be impacted by a com... Read more...
Many people are familiar with the need for keywords when targeting various search engine results pages or audiences via paid ad campaigns. These keywords are indicators of the kinds of audiences and niches we wish to target, and can better inform search engines of the true context of our content. ... Read more...
Running a successful online brand – especially one that revolves around the supplying of products and services – hinges upon great customer service. Brands of all sizes have many options to consider when providing customers and clients with access to assistance; from toll free telephone numbers ... Read more...
Social media remains a powerful platform for both commercial and non-commercial purposes. Arguably nowhere else have successful brands and individuals managed to incorporate a wide variety of tactics to produce monetized and financially successful media presences. Whether you're a part-time blogger ... Read more...
