Countless brands – whether they operate in a non-profit capacity, sell products or provide services – need shrewd marketing strategies to assist them in gaining exposure. Ultimately, brands must cultivate an audience and following that finds their content and offerings valuable. There are numero... Read more...
The business landscape has changed rather dramatically over the past two decades. As the internet became more and more of a way of life, social networks formed and became not just a way to engage with friends and family, but for businesses to engage with customers. Today, there is a huge emphasis on... Read more...
Hundreds of millions of people throughout the world use Twitter on a regular basis. A small percentage of them utilize the platform for business-related purposes, earning incentives for everything from endorsements to direct product sales. Consistently underrated as a social media platform for marke... Read more...
Social media is a powerful tool. With the ability to broadcast your message far and wide, never has there been such an effective way to reach so many people. Businesses and individuals alike understand how useful social media can be at expressing opinions and conveying information, and would-be hack... Read more...
In a previous article, we covered some of the changes that will be coming to social media marketing in 2017. While top outlets such as Facebook and Instagram are showing rapid growth in both registered users and active daily usage numbers, not all social networks are showing positive growth. Twit... Read more...
Twitter may be struggling to find a buyer, but it is still one of the best social media platforms to use for internet marketing. Through Twitter, you can reach millions of potential customers, grow a strong audience base and even engage users directly. Some companies take it a step further and use T... Read more...
Have you been trying to get with the times and embrace social media to help build your brand? If it’s Twitter you’ve had your eye on then you are probably well aware of the massive audience it offers. With that said, you want to be sure you go about things in the right way so you build your bran... Read more...
Twitter is a great social media to be on, especially if you want to benefit from real-time user engagement and in-the-moment interaction. Twitter is also a great platform to share new content and to promote your website. You can always take the long route and do everything organically, but Twitte... Read more...
Social media – now more than ever – is a huge driver of our lives, our livelihoods and our aspirations. Without an effective strategy that incorporates social media efforts, many brands and businesses will fall flat on their faces. Social media can be used just as effectively by brands as it can... Read more...
Your brand presence on Twitter – whether it be as an individual expert or professional, or as a business-based brand – can be the lifeblood of success in the world of social media. Twitter presents opportunities for networking, commerce and expansion in ways that other social media platforms sim... Read more...