In the world of search engine optimization, many behave as if there is only one game in town. For English-speaking audiences in particular, these people can be forgiven to some degree: Google enjoys 80 percent or more of the search engine market throughout large segments of the world. However, th... Read more...
While it has been drummed into our heads for many years that search engines like Google do not directly recognize social signals as part of any broader SEO assessment, not all search engines behave the same. Most notably, Bing recognizes social signals and in fact encourages social media use as part... Read more...
For many years, search engine optimization specialists have focused on Google as the end-all, be-all search engine target. It is true that this is a viable strategy: with the majority of search engine users utilizing Google as their primary search engine, the largest and most robust audiences on a g... Read more...
When most people think about SEO and search engines in general, the first name that comes to mind is Google. And it’s understandable considering how much of the search market share they control. It doesn’t mean, however, that Google is the only game in town. There are plenty of other search e... Read more...
Whenever search engine optimization is discussed these days, it is almost entirely within the context of Google search results. While Google comprises roughly 90 percent of global search market share, there are a variety of other search engines that have meaningful shares as well. Particularly in th... Read more...
We all know that Google gets the lion’s share of attention in the world of building organic traffic, improving SEO outcomes and raising brand awareness. Who can blame us: with roughly 90 percent global market share, Google is by far the largest and most productive search engine to target in many c... Read more...
Search engine optimization has been a common strategy for growing online brands for more than two decades. Over this time, the details and methods involved in boosting search engine visibility have changed, with even the primary search engines being targeted shifting over time. In today’s search e... Read more...
The following list of instructions is here to help get you started if you’re new to Bing Webmaster Tools. The first two sets of instructions are there to get you up and running. The final two steps are non-compulsory, but are very much recommended. Creating a Big Webmaster Tools Account Bing Web... Read more...
One of the most reliable ways in which to gain visibility without spending tons of money is through search engines. When somebody searches for a product, service or solution, being visible in the top rankings of Google, Bing or elsewhere can deliver vital traffic and really put your brand on the map... Read more...
Search engine optimization remains arguably the most popular and effective passive/organic method for reaching large numbers of people. By targeting audiences that are relevant to your brand's offerings, you can quickly amass a following of subscribers, customers or visitors who care about what you ... Read more...