Breaking into a new series of keywords can be a significant challenge in this day and age. With so much competition now saturating SERPs, it is important to know what you're getting into before you begin making any moves. Fortunately, it is now pretty easy to determine what a particular SERP or set ... Read more...
There are a number of reasons as to why you might decide to uproot your current blog or website and move it to a different platform. Perhaps you've found a more affordable and/or reliable hosting plan, or maybe you started out on a free hosting service and are ready to transition to something more p... Read more...
We all run into hurdles and brick walls from time to time when it comes to ideas for content creation. We may have spent weeks or even months at a time producing piece after piece on a particular topic, only to realize that we're now seemingly out of fresh ideas to cover. Even in niche categories, h... Read more...
Most of us already know just how important paid ad spending for our sites' successes is in this day and age. With SEO competitiveness now stronger than ever, it is sometimes the only way to be featured in a prominent set of search results quickly and thoroughly. Unfortunately, many people focus thei... Read more...
After running a successful e-commerce business for months or even years, you may think you know everything there is to know about your customers and their habits. Who wouldn't? After all, those who engage in this practice properly know that there is a mountain of metrics and data that can be analyse... Read more...
New reports are showing that search and ad spending that targets mobile search in the United States will overtake that of desktop ad spending sometime in 2015. Search and ad spending refers to the amount spent on both PPC campaigns and organic search improvements. While the time at which total searc... Read more...
As a new year has arrived, so has the need to consider where and how your site or brand will prosper over the next twelve months. We all are innately familiar (or should be) with the most common sources of traffic – social media, search and organic are just a few examples. Unfortunately for many, ... Read more...
After some lull in terms of the focus put on it, content marketing and creation have seen a recent surge in terms of importance. With new algorithm updates by Google that emphasize various elements of content production that often pertain to quality, more and more people are doubling-down on their c... Read more...
With a new year upon the world, many are considering what new tactics will be necessary to stay relevant in the world of SEO. Whether you are a humble content creator in charge of a blog or a marketing guru that manages a niche product store, it is important to know how to reach out to and successfu... Read more...
Anyone who has been around the web for some time knows that the only certainty is that things will one day change. Particularly when dealing with SEO and content creation, we have seen so many upheavals over the past decade that the nature of SEO today barely resembles the nature of SEO ten years pr... Read more...