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Posts tagged with advertising

Why It Makes Sense to Invest in a PPC Professional
Comments Off on Why It Makes Sense to Invest in a PPC Professional, 21/05/2014, by in Marketing, Start Up Businesses

If you have been involved with any sort of paid marketing, then you understand what is important above all else: return on investment. In the act of determining what works best, you are bound to lose money through experimentation and a few mistakes here and there, but some are bound to suffer more t... Read more...

How to Excel with Reddit Advertising
Comments Off on How to Excel with Reddit Advertising, 09/05/2014, by in Marketing, Social Media

As the internet continues to grow and grow, more people are seeking ways in which they can reach their targeted audiences. While sites such as Google provide ample opportunity to target individuals whenever they search for specific queries, how can you work to target individuals in a more relaxed an... Read more...

New AdWords Features You’ll Love to Use
Comments Off on New AdWords Features You’ll Love to Use, 07/05/2014, by in Google, Marketing

One of the most valuable tools to marketers for several years now, AdWords is a great way to reach new audiences and ensure that your message is being seen by those who are most likely to appreciate it. The most important way to guarantee increased and consistently good performance through the utili... Read more...

Augment Visitor Value and Improve SEO with Paid Advertising
Comments Off on Augment Visitor Value and Improve SEO with Paid Advertising, 22/04/2014, by in Marketing

We all are familiar with the struggle of boosting our site's exposure in search engines, via social media and through email, so it comes as no surprise that countless individuals are constantly exploring new ways in which to reach larger and more relevant audiences. One way that people are reaching ... Read more...

How to Maximize Paid Ad Campaigns across the Spectrum
Comments Off on How to Maximize Paid Ad Campaigns across the Spectrum, 19/04/2014, by in Marketing

With more people than ever before now taking advantage of paid advertising via search and social media, it comes as no surprise that competition is a key factor in how ads are constructed and displayed to search engine users, social media lovers and readers alike. Over the past few years, an increas... Read more...

Why Facebook Is Destroying the Current Page Dynamic
Comments Off on Why Facebook Is Destroying the Current Page Dynamic, 04/04/2014, by in Marketing, Social Media

For a few years, brands and businesses – and just about anyone else – have been able to take advantage of one feature on Facebook that is built for shameless self-promotion. Facebook pages are a great way to build up an active audience and passively keep in touch with them through a variety of s... Read more...

How to Use Bing Ads to Make Your Ad Messages and Function Resound
Comments Off on How to Use Bing Ads to Make Your Ad Messages and Function Resound, 28/02/2014, by in Marketing, Online Business

While millions upon millions of people use Google and its services to engage in a variety of behaviours, Bing has an impressively-sized market as well. It is because of this fact that millions of people also use Bing for search and marketing purposes, both of which are now intertwined to a large deg... Read more...

What You Need to Know About Advertising in China
Comments Off on What You Need to Know About Advertising in China, 26/02/2014, by in Marketing, SEO

Most SEO and content professionals understand marketing in one aspect or another. While there are several different ways to reach an audience and each one presents unique challenges and benefits, the overall act of appealing to and redirecting users to your website is fundamental. In international m... Read more...

How to Excel with LinkedIn Sponsored Updates
Comments Off on How to Excel with LinkedIn Sponsored Updates, 16/10/2013, by in Marketing

The world of content creation and marketing was forever changed by social media, and its foray into individualized advertising solutions has only accelerated this trend. While at one point users were limited in paid advertising to major search engines like Google and individual websites, multiple so... Read more...

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