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Comments Off on Take Advantage of Hashtags to Improve Your Marketing Today, 24/02/2014, by in Marketing

Once used solely on Twitter as a way to convey a meaning, topic or sentiment, the use of the hashtag in social media and marketing has exploded in recent years. With social networks such as Facebook attempting to incorporate their usage into the broader platform of networking, more and more brands h... Read more...

Comments Off on Let’s Clear Up Some New Misconceptions About Articles, 23/02/2014, by in General, Online Business, SEO

In the world of content creation, internet marketing and the broader hemisphere of SEO, you will no doubt run into millions of interpretations and perspectives on every element they entail. Some will say that link building is worth the time, while others will scoff at its benefits. Many may feel lik... Read more...

Comments Off on Technical Considerations for Blogging, 22/02/2014, by in Online Business, SEO

While we recently discussed why you should focus more upon being a good writer and less upon the mechanical aspects of blogging, it goes without saying that certain technical elements of blogging remain relevant and important. Between balancing the need for quality content and ensuring that said con... Read more...

Comments Off on How Did Google Become Number One?, 21/02/2014, by in Google

For years, Google provided search engine services in a relatively minimalist fashion, competing against other big search engines like Yahoo, Lycos and Infoseek. As time progressed, however, the stardom surrounding these successful enterprises began to fade as Google grew and grew. It is a complicate... Read more...

Comments Off on Google Suddenly Says Stop Guest Blogging: The Gist, 20/02/2014, by in Google, News, Online Business, SEO

Very recently, Matt Cutts published a blog post entitled, “The Decay and Fall of Guest Blogging for SEO”, in which he stated that the act of allowing guest bloggers in 2014 has become less favorable in the eyes of Google. Until now, guest blogging has been accepted as a legitimate and constructi... Read more...

Comments Off on Basic Website Elements for Higher Search Rankings, 19/02/2014, by in SEO, Web Design

Anyone who owns or operates a website should understand the importance that search engine optimization can play in a consistent flow of traffic and exposure for their brand. Search engines have become increasingly finicky about who and what is allowed to reach the first page of select SERPs, primari... Read more...

Comments Off on Augment SEO and Content Strategies with These Tips, 18/02/2014, by in Online Business, SEO

As the internet continues to become a more and more competitive environment, webmasters and content creators are in search of ways to be more persuasive with their audiences and search engines alike. It used to take very little effort to rank on the first page of most SERPs, but the increased moneti... Read more...

Comments Off on Important Reasons (Besides Link Building) for Guest Blogging, 17/02/2014, by in Marketing, SEO

There are many perceived benefits for writing as a guest poster on another blog or website. Reputation, experience and links all come instantly to mind, but times have changed since the first SEO pioneers set out to make easy gains through this practice. With the internet now more saturated than eve... Read more...

Comments Off on Budget-Busting Keywords in Google’s PPC Campaigns, 16/02/2014, by in Google, Marketing

As the internet continues to grow and flourish, so does the world of online marketing and advertising. With an unprecedented amount of competition now out there, many businesses and brands have felt it necessary to resort to paid advertising as a way to further amplify their marketing efforts. While... Read more...

Comments Off on These Creative Techniques Can Make Link Building Fun Again, 15/02/2014, by in SEO

While some people have been pushing the notion that link building is dying a slow, irreversible death, many others have found great success in this practice over the past few months. As with most elements of SEO, changes in search engines' algorithms often change the way we must go about doing one t... Read more...