Many websites use some form of marketing or advertising to reach out to their audiences. An increasingly popular way to attract traffic is the classic PPC campaign, which makes it easy to reach relevant audiences in social media, search and beyond. Separate from that, many other brands use various f... Read more...
Millions of people, businesses and brands share their daily thoughts with the rest of the world through the power of blogging. A powerful platform for just about anybody, blogging makes it possible to connect with like-minded people and earn the respect of colleagues, friends and complete strangers ... Read more...
Finding new ways to increase traffic and rankings in search is always a struggle. So many unique possibilities exist for your brand, depending on its niche, audience and current level of performance. Most new brands begin building their SEO efforts by ensuring all on-page SEO elements are working as... Read more...
Search engine optimization is a mammoth of a beast. There are hundreds of individual considerations to make when building your SEO strategy, and it can be quite difficult to take account of every single variable. Most successful brands and businesses will admit to not focusing on every individual el... Read more...
When Pokémon Go was first released, it took the world by storm. This augmented reality game was the game of choice for millions of people all over the world throughout the summer of 2016 and it has also become one of the most controversial games ever created. For many, this controversy added to its... Read more...
A range of different mapping systems have been developed in recent years that make life easier for people on the move, businesses who want to be found online and other people and organisations who use the internet and the latest mobile technologies. Apple Public Place Pages are one of the latest onl... Read more...
Do you understand how important it is to add internal links to your website and optimise each of these links? The internal link structure of a website links all of the web pages in a website to each other. This makes it easier for users to navigate through your website, but more importantly it allow... Read more...
Are the ads on your website a help or a hindrance? In some instances, website ads are an extremely effective way to make money online. However, ads can also affect your website in many different ways. Below are five ways ads are killing your website. Too Many Ads Ruin Your Website Visitors User Exp... Read more...
Like any industry, there are reliable SEO providers who provide a high quality service and get results and there are also SEO companies who don’t deliver on their promises. If you feel your business is not benefitting from the work done by an SEO company, it may be time to hire another company or ... Read more...
Are you worried about the infamous duplicate content penalty or do you think it’s just another scare tactic created by the search engines? Duplicate content is one of the most discussed online marketing topics and because of this, many myths have emerged that confuse the situation even more. What... Read more...