Millions of websites now find themselves in competition with one another to ascend the ranks of Google and reach the top spots in their search niches. Perhaps more so than in any other industry, relevance is key to maintaining a strong presence in search engines. Many people have swore by link build... Read more...
As the nature of the internet continues to evolve, more and more people seek out ways to bolster their internet presence without earning the wrath of search engines like Google. It was not that long ago that a few simple mechanical tweaks could push your website and its pages to the front page of se... Read more...
For years, Google provided search engine services in a relatively minimalist fashion, competing against other big search engines like Yahoo, Lycos and Infoseek. As time progressed, however, the stardom surrounding these successful enterprises began to fade as Google grew and grew. It is a complicate... Read more...
Very recently, Matt Cutts published a blog post entitled, “The Decay and Fall of Guest Blogging for SEO”, in which he stated that the act of allowing guest bloggers in 2014 has become less favorable in the eyes of Google. Until now, guest blogging has been accepted as a legitimate and constructi... Read more...
As the internet continues to grow and flourish, so does the world of online marketing and advertising. With an unprecedented amount of competition now out there, many businesses and brands have felt it necessary to resort to paid advertising as a way to further amplify their marketing efforts. While... Read more...
The art of writing for websites and blogs is something that has changed quite a bit over the past decade. Most content from a decade ago was written with search engines specifically in mind – namely, select words and phrases were added to help Google, Yahoo and others determine how to classify the... Read more...
With so many changes to Google's algorithms in recent years, it seems that hardly anything stays the same. From link building and keyword usage to multimedia and local optimization, SEO has undergone a constant evolution since the first days of the internet. One of the more stable elements of Google... Read more...
Over the past fifteen years, the once humble start-up known as Google has morphed into perhaps the biggest internet company in the world. Once offering simple search potential to users, Google now has its arms in shopping, social media, news, travel and a variety of other areas of interest. It seems... Read more...
In the past few years, the nature of search engine optimization and SERP dominance has changed considerably. Just five years ago, becoming featured on the first page of Google was far easier due to a generally smaller number of competitors and a larger number of keywords still not at full saturation... Read more...
The internet is a massive place these days, with billions of websites and even more web pages to browse at your leisure. It is painfully obvious that no one has enough time to view all that the internet has to offer, but search engines like Google have had to build platforms that index and list all ... Read more...