Over the past several years, social media has swelled from a basic platform through which friends and family connect to an expansive network that connects individuals with everyone and everything that they may find interesting. With more than one billion people actively connected to platforms such a... Read more...
Any business understands the importance of its brand, imagery and appeal that is generated by its presence. Whether you offer a tangible product that must meet the demands of what consumers require or a service that has to rival the competition, most businesses already deal with these concepts on a ... Read more...
Anyone who has dreams of making it big via the world of marketing and content creation will first need to understand that it is a slow and arduous process. Nobody can realistically expect to fly to the top of search engine rankings in mere days or weeks with the amount of competition that now exists... Read more...
In the past week or so, you may have noticed that ads are increasingly being displayed in your news feed. This is the beginning of massive changes that Facebook has planned for its advertising programs and will no doubt be tweaked many times in the near future. As an advertiser or social media guru,... Read more...
In the age of social media, very little can get your message out as quickly or to as many people as sites such as Facebook, Twitter and other social platforms. In the past, it was much more difficult to spread a message – usually, you needed to have an existing subscriber base or wait for search e... Read more...
Whether you own a local business or have a multi-national industry that wishes to be present in hundreds of towns, local search results can be a great way to gain exposure and ensure viability for your brand's online presence is maintained. In the past, local search results were poorly optimized and... Read more...