Building a healthy, viable and ever-growing audience for a blog is arguably among the top concerns of any blogger. Without a consistent flow of traffic, blogs tends to die out fairly quickly – and without a flow of first-time readers and visitors, future growth becomes quite difficult. Undoubte... Read more...
Years ago, the most common forms of marketing universally centered around text-based content. From blog posts to PPC ads, brands focused on pitching their products and services via text because it was simple and because many lacked mobile devices with fast internet speeds. The game has changed, howe... Read more...
Arguably the most important aspect of digital marketing is content creation. While some brands can focus directly on product promotion, many others must create alluring forms of content to attract audiences and generate attention. Standard written content is an excellent way to absorb ideas and t... Read more...
Generating publicity for your website or brand is one of the most fundamental aspects of a successful strategy. Without a creative and multi-faceted marketing plan, even the best websites in terms of content and offerings can languish in obscurity. With more websites, blogs, businesses and brands on... Read more...
Many brands find innate success thanks to the power of social media. From websites that provide entertainment to the masses to those that serve communities by providing information, giving an audience what they want – without the need for a commitment – tends to be the key to popularity on socia... Read more...
Both organic and paid advertising options exist in abundance for brands in today's digital world – so many in fact that choosing one or more optimal choices is downright difficult. Ultimately, most successful brands combine a variety of tactics, including organic mentions, email marketing, PPC adv... Read more...