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4 Reasons Why Google Ads are Blocked – and How to Prevent This From Happening
Comments Off on 4 Reasons Why Google Ads are Blocked – and How to Prevent This From Happening, 13/06/2022, by in Google, Marketing

Google makes a lot of money selling ads, so it may seem odd that the company would go out of its way to block ads. The one thing many people do not know is that Google is big on user experience and this radiates from the services they offer down to what users see and find through their services. Goo... Read more...

How to Use Google’s AI to Boost Conversions
Comments Off on How to Use Google’s AI to Boost Conversions, 09/06/2022, by in Google, Marketing

Businesses and marketers are always looking for ways to modernize their PPC optimization. In your quest to do so, you might have heard about value-based bidding. This is a technique used to teach the AI systems used by Microsoft and Google about the types of conversion that matter most to your busin... Read more...

How to Make Your E-Commerce Brand Stand Out
Comments Off on How to Make Your E-Commerce Brand Stand Out, 06/06/2022, by in Online Business, Start Up Businesses

Access to the internet and globalization have both benefited businesses a lot. Anyone with an idea and enough education can start an online business in a matter of days if not hours. With things being this easy, e-commerce and online businesses have become very competitive. The result is businesses ... Read more...

Influencer Marketing: How to Tell the Scams from the Legitimate Opportunities
Comments Off on Influencer Marketing: How to Tell the Scams from the Legitimate Opportunities, 02/06/2022, by in Marketing

If you have a large enough following and good engagement on Instagram, it is only a matter of time until you are approached by a business for influencer marketing opportunities. Getting approached for opportunities like this can make you feel like your hard work is finally paying off. One thing you ... Read more...

When is the Best Time to Post on Instagram?
Comments Off on When is the Best Time to Post on Instagram?, 30/05/2022, by in Social Media

When setting up an Instagram account for personal and business use, you might hope for a high level of engagement on each of your posts. The reality is that you might not get the results you want depending on when you post on the platform. It is, therefore, important to examine and understand the be... Read more...

Is Blogging a Worthwhile Investment for Businesses?
Comments Off on Is Blogging a Worthwhile Investment for Businesses?, 26/05/2022, by in Blogging, Marketing, Online Business

There are many ways to market your business, especially in the digital era when everyone is online. One of these is blogging. While blogging does have lots of benefits, you might be wondering if it is worth putting money, time, and effort into yet another marketing channel when you have others alrea... Read more...

Does Word Count Still Matter in 2022?
Comments Off on Does Word Count Still Matter in 2022?, 23/05/2022, by in Blogging, Google, SEO

In SEO, the debate about whether word count matters or not has been raging for decades. Some say that it does since machines need lots of words to understand content while others say this is not true. With so much debate raging online it is time to examine if word count still matters. What Google S... Read more...

The Best Software for Creating Instagram Reels
Comments Off on The Best Software for Creating Instagram Reels, 19/05/2022, by in Marketing, Social Media

It seems as if every social media platform is turning to short-form video as the new way of attracting people to their platform. YouTube has Shorts, TikTok is one large short-form video platform, and Instagram has Reels. Since their introduction, Instagram Reels have become popular with individuals ... Read more...

4 Small Business Ideas That Have Low Overhead Costs
Comments Off on 4 Small Business Ideas That Have Low Overhead Costs, 16/05/2022, by in Online Business, Start Up Businesses

Starting a business can make you feel like you require lots of money to not only get things going but to keep the business afloat. In addition to startup costs, though, entrepreneurs have to also think about the overhead costs of the new business. Overhead costs are different from startup costs beca... Read more...

How to Write the Perfect Author Bio for Your Blog
Comments Off on How to Write the Perfect Author Bio for Your Blog, 12/05/2022, by in Blogging

If you own a blog and provide great content and value, people will be naturally curious about the person behind the blog. To answer any questions your readers might have about you, you can address them through an author bio. Although it might seem like you are adding a paragraph about yourself, this... Read more...

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