Content Management System or CMS is what web developers use to literally manage backed content of websites. It is a software that allows website owners and managers to create and modify content on the site without having any deep knowledge of coding or programming. The idea of a CMS is to allow peop... Read more...
About Pingler
Building a credible, lasting SEO presence requires consistent effort. At the core of such effort is the creation of content – yet over time, many brands find themselves running head-first into their own form of writer’s block due to the sheer amount of content they create. Sooner or later, it ca... Read more...
Comments Off on Helpful Google Research Options for Uncovering New Keywords,
24/08/2020,
by Pingler in Google,
SEO
Reaching out to as large of an audience – while still remaining viable as a brand – is key to penetrating search results effectively. Given that most brands utilize Google as their number one search engine target for SEO, it shouldn’t be surprising that understanding its eccentricities and var... Read more...
Comments Off on What to Watch Out For When Avoiding SEO and Marketing Scammers,
21/08/2020,
by Pingler in Marketing,
Online Business,
SEO
The need for a well-informed marketing strategy – whether you’re targeting email, search engines or social media – is generally understood by most brands. What isn’t understood is the level of complexity and individual decisions that must be made with each marketing campaign or SEO strategy.... Read more...
Comments Off on Vital Tips for Making Your Marketing and SEO Efforts More Unified,
19/08/2020,
by Pingler in Marketing,
SEO
Brands, businesses and blogs alike have a fundamental need for marketing solutions. Whether they be organic efforts such as social media and SEO or paid solutions via PPC campaigns, this array of options makes it possible to reach a maximum number of people within one or more audiences. However, ... Read more...
Search engine optimization remains just as viable as ever, but the nature of how audiences perceive and retrieve content via search engines continues to change rapidly. As little as a decade ago, the vast majority of content was fetched through a relatively narrow set of devices – predominantly de... Read more...
Comments Off on Brands on TikTok: How to Act In Order to Save Your Content Post-Ban,
14/08/2020,
by Pingler in Marketing,
News,
Social Media
Recently, it was announced that the popular social media app TikTok is being banned in the United States. While its final fate isn’t entirely determined (the company has been given 45 days to either close or be bought by others), the disruption is worrying for many brands that may have customized ... Read more...
Comments Off on How Does Google Assess Negative Online Reviews?,
12/08/2020,
by Pingler in Google,
Online Business
Brand reputation is a major consideration when operating both in physical and online spaces. In decades past, most brands only had to worry about word-of-mouth spreading among friends, family members, co-workers and acquaintances. However, today’s online world means everybody can see opinions expr... Read more...
There are undoubtedly a wide variety of benefits to search engine optimization. Most notably, the consistent work of building clout and visibility in search results can help create a consistent flow of organic traffic to your website, thereby avoiding the need for paid advertising campaigns. Howe... Read more...
Comments Off on What Are the Basics of a Landing Page?,
07/08/2020,
by Pingler in Online Business,
Start Up Businesses,
Web Design
Attracting people to your website is often only the first of several goals. Once there, you likely want them to engage in one or more actions, whether it be reading and sharing an article, commenting on a post, making a purchase or subscribing for future updates. In order to do this, you need a f... Read more...