Creating an SEO marketing campaign takes a lot of time and effort, so it makes sense that you will want to know how well it is performing. In the world of SEO, this task is difficult without knowing what to look for. After all, there are countless metrics available for you to track, which is why weâ... Read more...
WordPress is the world's most popular CMS and it's estimated that over 455 million websites are powered by it. This is mainly because of how user-friendly, robust, and stable the platform is. But this popularity comes with a downside. WordPress is not only popular with users, but with hackers as wel... Read more...
The robots.txt file can make or break your website and unless you know exactly what you are doing, it’s not something you should play with. However, that being said, once you know what it does and how to use it, you will understand just how important it is. By understanding exactly what the robots... Read more...
For 20 years, Google has more or less dominated as the world’s preeminent search engine. While a variety of other contenders have come and went over the years, Google has consistently remained on top, capturing 80-90% of global search traffic as of today. Another oft-mentioned alternative, Bing... Read more...
There are millions of people around the world pulling in great incomes by operating thrift stores. Some work in the online realm, while others have brick and mortar stores. Styling and trendy thrift store items will always be in demand by a certain segment of the population. There are people who ... Read more...
In an age where the vast majority of people do most of their day-to-day activities with at least some assistance from tech, it is effectively required to be well-versed in these matters. For brands and businesses specifically, reaching people through the platforms and devices they regularly use is e... Read more...
Anyone who has been juggling all of the responsibilities of search engine optimization knows that the path is anything but easy. With so many nuanced considerations to manage and a plethora of competitors attempting the same, building a formidable search presence takes a ton of time and energy. F... Read more...
Reaching every possible person in your target audience is one of the most universally-shared goals for brands, businesses and blogs alike. In order to do so, there are numerous methods: search engines, email and social media are just a few examples of the available strategies. For most, search engin... Read more...
In order to deploy an effective content strategy, knowing the goals and nuances of your brand and niche are essential. Every niche and brand has unique considerations, depending on the exact focus of the brand and how its audience(s) interact with content. Some people prefer written content, while o... Read more...
Building the very best content possible requires plenty of focus, dedication and skill. Every brand is different, but many of the same fundamentals apply whether you are creating blog posts or multimedia presentations. While not every brand has the luxury of enlisting the services of multiple conten... Read more...