As of a couple of weeks ago, Google announced that users of AdWords would no longer be able to select specific matches via bidding, and instead would have to select these in conjunction with likely matches (i.e.: typos and variations of the specific keyword). This has lit the entire AdWords world on... Read more...
For years, HTTPS has been around, predominantly as a way to verify that a website is both secure and legitimate – as opposed to some websites that operate as a fly-by-night entity. While it is relatively easy to obtain a HTTPS certificate for your domain, this has still served as a decent metric o... Read more...
There are several content management systems that can make a difference in how your business or brand appears to others. The age of content management systems have ushered in a new era of professional development that leaves good impressions upon those who visit your website. While WordPress is clea... Read more...
Google AdWords is the most popular tool for marketers who need to be in select search results without hassle. Even without its ease of use, AdWords helps you target the biggest advertising market on the planet – Google Search – with little to no difficulty. Still, advanced marketers will tell yo... Read more...
In a world with tons of bots, index spiders and other forms of false traffic, it can be frustrating to extract the best sources for true, organic traffic. With the internet becoming more and more competitive, it comes as no surprise that the difficulty for obtaining legitimate links and referrals is... Read more...
The art of finding new keywords in an internet atmosphere that is more competitive than ever can be trying. Fortunately, we have a variety of utilities to make digging for keywords much easier. Some people are willing to pay big bucks to find these hidden gems, but others have realized that a bit of... Read more...
As the internet continues to become a more and more demanding place for content creators, we are constantly in search of new ways to gain attention for our causes and boost engagement. What was once mere text on the internet has now morphed into animated GIFs, slideshows, videos and other forms of m... Read more...
As time marches on, more and more businesses are realizing that social media is a powerful tool that can boost brand recognition, increase sales and provide more effective ways to build bonds with customers and fans. With the internet becoming more competitive and more costly for those who want to c... Read more...
Achieving success in SEO is a goal for millions of bloggers and webmasters who want to increase their exposure, expand their subscriber lists and increase sales. Search engine optimization can be a difficult concept for many to grasp, mainly because it pertains to so many different elements. From ma... Read more...
In just the past couple of years, the concept of the Vine has transformed from unheard of to absolute powerhouse in the world of marketing. While many people use Vine for individual viral desires, businesses are increasingly finding out just how much effect a properly made Vine can have on their tra... Read more...