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Three Types of Useful SlideShare Content for Marketing
Comments Off on Three Types of Useful SlideShare Content for Marketing, 11/08/2015, by in Marketing

SlideShare is an interesting utility that seemingly came out of nowhere, being propelled into relevance largely by content marketers. Its ease of use, aesthetically pleasing designs and widely-accepted format, all combined with SEO functionality to make it a highly desirable content marketing elemen... Read more...

Is Google Waving Goodbye to Google+?
Comments Off on Is Google Waving Goodbye to Google+?, 10/08/2015, by in Google, Social Media

For several years, Google has attempted to inject life into its social media network, Google Plus. With arguably the largest user base for a variety of applications and services, it only made sense to Google that the adoption of its own social network would be – in the long-term – a successful e... Read more...

Watch Out for These Three PPC Firm Warning Signs
Comments Off on Watch Out for These Three PPC Firm Warning Signs, 09/08/2015, by in Marketing

If your brand has reached the point that mere in-house PPC campaign strategies are no longer sufficient, then you probably understand the stress that comes with finding a professional solution. With so many agencies and entities out there promising this, that and the other, it can be difficult to fi... Read more...

Quick Tips for Avoiding Hits to Your Google Rankings
Comments Off on Quick Tips for Avoiding Hits to Your Google Rankings, 08/08/2015, by in Google, SEO

It can be a nail-biting experience when waiting for the latest set of changes to algorithms by Google. Whether it's Panda or Penguin, a variety of changes in each rendition can either improve or hurt your overall rankings in Google SERPs. Despite the concern for these changes, the vast majority of r... Read more...

Important SEO Factors to Consider with Content Management Systems
Comments Off on Important SEO Factors to Consider with Content Management Systems, 07/08/2015, by in Online Business, Start Up Businesses, Web Design

Every time a website is created, the brand owner or webmaster must make a careful preliminary decision: what type of platform will be used to create it? While some decide to code their own websites from the ground-up, the vast majority of people decide to use a content management system these days. ... Read more...

Formulating a Solid Basis for Your Future Content Marketing Plan
Comments Off on Formulating a Solid Basis for Your Future Content Marketing Plan, 06/08/2015, by in Marketing

As search engines continue to become more sophisticated and adept at identifying one and two-dimensional strategies, more and more brands are faced with the need to diversify their strategies. Not only is quality content crucial to any brand for its long-term success, but the ways in which that cont... Read more...

Act Boldly and Effectively on Facebook With These Precision Tactics
Comments Off on Act Boldly and Effectively on Facebook With These Precision Tactics, 05/08/2015, by in Social Media

Bringing attention to a particular brand on social media is not only difficult in this competitive climate of today, it is also necessary. As social media platforms continue to make the process more difficult through organic means, many brands have had to result to paid strategies in order to broade... Read more...

Keeping in Mind the Important Tenets of Web Design
Comments Off on Keeping in Mind the Important Tenets of Web Design, 04/08/2015, by in Web Design

The successful website of today is a far cry from its contemporary counterpart 10 years ago. In order to be appealing and deliver the quality users crave, a website must be easy to navigate, viewable across multiple devices, have an aesthetically pleasing interface and produce quality content for us... Read more...

Is There Value in Still Buying Links?
Comments Off on Is There Value in Still Buying Links?, 03/08/2015, by in Google, SEO

All too many people these days are worried about the implications of having no links pointing back to their websites. While link building is not as straightforward nor as important according to search engines as it once was, it is still a metric that is considered when assessing the quality and rank... Read more...

Reasons Why Your Pages May Not Be Getting Indexed
Comments Off on Reasons Why Your Pages May Not Be Getting Indexed, 02/08/2015, by in Google, SEO

The quality of content we serve up to readers and search engines today is crucial to our long-term performance in all aspects of web marketing. We can often find ourselves innately focused on a variety of quality aspects in order to please our readers, but quantity still remains important in a few k... Read more...

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