User experience (UX) can have a dramatic impact on how your visitors and customers respond and relate to your website. And remember that your competition is always just a click away so (within reason) you need to do everything you can to maximise the effectiveness and the 'stickiness' of your webs... Read more...
Affiliate marketing is certainly not new and is a very popular topic in internet marketing circles, so you may already be more than familiar with it. However if you're not, this article is a crash course into the pros and cons of affiliate marketing for merchants and for affiliates. Affiliate Marke... Read more...
Service businesses want phone calls from leads, it really is that simple. This is because the phone ringing generally means business is growing. Google has been working for several years to solve this problem for businesses by providing Call Only campaigns. However, it's very important to note t... Read more...
There's a lot happening on Twitter, so it's very likely your tweets won't really be noticed (unless you're a Kardashian). So is it really possible to reach a wider audience with your tweets, and get your followers more engaged? The happy answer is yes. Let's go through a few of those ways... Sh... Read more...
If your business sells to other businesses, the fact that it's Christmas may not make a huge amount of difference to your sales. It may in fact depress them quite a lot as purchases are put off until after the holidays. Whereas if you deal with consumers, it's all hands on deck! So certainly... Read more...
You're familiar with "old school" SEO right? Link building, keyword links, in article links, on site optimisation... Frankly, a lot of it still works, and Google doesn't mind if you reasonably optimise your site so it can be crawled and indexed easily. Where Google has the issue is where you pus... Read more...
Interested in creating and sharing GIFs? Well, you're in luck! There's a stack of apps for iPhone users that help you do just that. So let's quickly run through a few of them, and then talk through how to start sharing your hilarious GIF creations with the world. 5 Very Popular GIF Apps So, ... Read more...
It doesn't matter how much memory your iPhone has, it always runs out, right? Photos, games, videos, apps... they just seem to burn through all that free space faster than ever. And it can be such a heartache to clear space, because you really do get attached to everything on your phone don't you?... Read more...
Instagram has a larger audience than Twitter, by quite a margin. And whether you're using Instagram for business or personal, chances are you're making one or more of these Instagram mistakes! So here's some things to watch out for... #Use #Hashtags #Wisely! Hashtags are powerful, if used well... Read more...
Will 2016 change everything, or will it be more of the same? Well, like all things digital, it's more than likely that some changes will be incremental, whereas other changes will be dramatic, to say the least. Just think - some aspects of the online world are surprisingly similar to how they w... Read more...