With so many competitors in the world of search these days, it comes as no surprise that more and more brands have been in pursuit of new ways in which to overcome the competition. Search engine optimization has long been one way in which brands and businesses attempt to optimize their sites' perfor... Read more...
About Pingler
With so many different social media networks now in existence, it can be hard for brands to know where to turn to for maximum attention. Even for the average internet user, the choice can ultimately be a difficult one to make: which social media outlet best exemplifies my interests and desires? Bran... Read more...
Comments Off on How to Formulate the Basis for Telling a Story,
03/01/2016,
by Pingler in Online Business
Online brands today have so much to consider when building and maintaining their presences. There is an inherent need to deliver content to the masses that appeals to their specific tastes. In order to be seen in the first place, search engine optimization tactics and social media strategies must be... Read more...
Comments Off on Ready to Perfect Your SEO Content Writing? Follow These Steps,
02/01/2016,
by Pingler in Online Business,
SEO
We all know that despite the need for plenty of different technical concerns as it pertains to search engine optimization, quality content is still necessary above all else. The ability to craft quality content will determine whether or not your website is highly ranked by search engines, constantly... Read more...
Comments Off on Four Excellent Shortcode Plugins for WordPress,
01/01/2016,
by Pingler in Plugins and Tools,
Web Design
What started out as a simple blog platform for users more than a decade ago, WordPress has exploded into a power-house content management system that powers more than one-quarter of the world's websites. The useful power contained in this CMS makes it an ideal choice for businesses, blogs and brands... Read more...
Comments Off on Important Tips to Consider When Developing a Marketing Budget,
31/12/2015,
by Pingler in Marketing,
Start Up Businesses
Online marketing – whether it be through search engines, social media or another venue – can be an important and vital component of any broader marketing strategy. In the past, standard marketing tactics took additional time and resources, but the world of online marketing has made it possible t... Read more...
Comments Off on How Search Engines Determine Which Websites Are High-Quality (Part 2),
30/12/2015,
by Pingler in Google,
SEO
Yesterday, we outlined three very important elements that search engines use to determine whether or not your website is considered to be a “high-quality” institution. Maintaining a good reputation across all entities that mention your website or brand, ensuring that the infrastructure, links an... Read more...
Comments Off on How Search Engines Determine Which Websites Are High-Quality (Part 1),
29/12/2015,
by Pingler in Google,
SEO
Since the beginning of web search as we know it, search engines have strived to provide the best and most relevant results to users. This has been easier said than done for most of the internet's history, as search engine algorithms had to evolve in order to detect the subtle behaviours of users. Un... Read more...
Comments Off on Why Remarketing Makes Sense (and Why You Should Use It),
28/12/2015,
by Pingler in Marketing
Content marketing through PPC campaigns has long been a popular solution for online brands and e-commerce hubs. The ability to target interested audiences and demographics through search, social media and beyond makes it a great solution for businesses and brands that have a product, service or solu... Read more...
Comments Off on Google Announces Encryption Will Boost Rankings in Search,
27/12/2015,
by Pingler in Google,
News,
SEO
For years, Google has been tasked with serving a majority of the world's internet users with relevant and safe content. Hundreds upon hundreds of different metrics and algorithm changes have been provided and assessed in order to deliver on such promises, which has re-shaped how we view content crea... Read more...