Social media is changing the world on a daily basis and has also had a huge impact on the way websites are designed. It’s no longer acceptable to design a poor quality, standalone website. This is mainly due to social media and the changes it has brought with it. Below are some of the main ways so... Read more...
The nature of internet browsing has completely changed over the past few years. Major websites like Google and Facebook now report that majorities of their traffic come from mobile devices. With search engines in particular, this has led to some serious shifts in SEO. Google announced long ago that ... Read more...
Organic traffic remains perhaps the most valuable component of any search engine optimization strategy. While paid marketing techniques can be effective in driving traffic to your website via search and social media, this is not a long-term nor sustainable solution for most people. Search engines co... Read more...
Search engine optimization these days is more competitive and difficult than ever. With hundreds of potential methods and tactics to consider, it can be all too easy to forget about any one strategy. From web design considerations to content creation elements, there is a lot to balance. A website's ... Read more...
Successful brands know the value of user experience when it comes to their online establishments. Not only will individuals fail to convert (or even return to the website) if the user experience is bad, but search engines also listen for these cues from those who visit and can likewise penalize you.... Read more...
Let's face it: most of us aren't skilled at web design. Whether it's graphic design or complex website infrastructure, it sometimes pays to have professionals handle the job. There are plenty of well-qualified and professional web design agencies and firms available for hire that can provide service... Read more...
Search engine traffic still accounts for a plurality of most brands' traffic, making it an invaluable consideration in most brands' content and SEO strategies. There are many reasons why search engines deliver so much traffic, with the biggest being that search engines are well-equipped to help user... Read more...
As the internet has become more contested and crowded, the need to know who and how to target has become more important. Ten to fifteen years ago, it was substantially easier to target generic keywords in search in order to rank well. As competition increased and search engine algorithms became more... Read more...
The purposes of a landing page can be just as vast as the websites and interests that they serve. In order to effectively channel people from social media and email onto your website and beyond, the design of effective landing pages is necessary. Unfortunately, many people new to the game of marketi... Read more...
With more devices now accessing the web than ever before, there has never been a better opportunity to tap into an audience of billions now perusing the web. In order to reach these individuals and make a good impression, it is necessary to have a fully-functioning website that looks good on any and... Read more...