For many years, SEO enthusiasts, bloggers and brand managers alike have sought out new and exciting ways to earn a bit of clout and authority within search results. Ultimately, one of the most popular methods for entry-level performance gains has centered around earning links from other sites that p... Read more...
Six years ago, then-prominent Google programmer Matt Cutts implied that the notion of guest blogging was dead. Yet here we are, in a world where guest blogging is just as prominent as ever. This notion is surprising to many who believed that the nature of guest blogging and the methods through which... Read more...
Content creation remains by far the single biggest element of search engine optimization and marketing. While it can be easy enough to focus on strategies for promoting your website and expanding its reach, you need ways to bring people in and draw their attention once you're in front of them. With ... Read more...
Personal blogs, online storefronts and major businesses alike need content in order to be relevant in search engines. While some brands can survive at the top of their niches without constant updates, most websites and blogs require fresh, detailed content to be produced on a consistent basis. Ma... Read more...
Finding new ways to expand a blog’s reach and network with others is always on the mind of top bloggers. With the nature of SEO constantly in flux, some look for strategies that can help insulate themselves from any abrupt changes in search engine rankings. This can come in many forms, such as inc... Read more...
Guest blogging has long been known as a way to gain valuable links and reputation for your website, but it can also come with some drawbacks. Unfortunately, all too many people fail to identify the underlying problems that may lead to a guest blogging opportunity actually being a negative experience... Read more...
There are a number of reasons why individuals want to find and use guest bloggers. The most notable reason in past years was the exchange of links for content; if you allow someone to plug themselves in a piece of quality content, then the resulting credibility with search engines that you would gai... Read more...
Very recently, Matt Cutts published a blog post entitled, “The Decay and Fall of Guest Blogging for SEO”, in which he stated that the act of allowing guest bloggers in 2014 has become less favorable in the eyes of Google. Until now, guest blogging has been accepted as a legitimate and constructi... Read more...
There are many perceived benefits for writing as a guest poster on another blog or website. Reputation, experience and links all come instantly to mind, but times have changed since the first SEO pioneers set out to make easy gains through this practice. With the internet now more saturated than eve... Read more...
Having content that is related to either yourself or your project is a great way to build credibility with other bloggers and also with major search engines. Sites such as Google have implemented the concept of author rank, which assigns validity to blog posts for those who consistently produce grea... Read more...