Regardless of the type of marketing you and your brand may be pursuing, there are fundamental constants that must be considered. While these constants are important, cultivating a large-scale, multi-channel digital marketing effort requires understanding the nuances of each main channel and platform... Read more...
Thin content can have a negative impact on your search rankings and the user experience on your site, leaving your searches and viewers wanting more but unable to get it. Thin content is any content that will leave your searchers feeling like they are missing out, and what’s even worse is that mos... Read more...
Creating content for the sake of gaining exposure in search results is a noble, long-standing act that blogs, brands and businesses alike all understand. In the broader world of content, there are arguably two types of content: time-sensitive content (such as news articles that may lose their appeal... Read more...
The past year has seen an incredible amount of transformation in the world of efficiency and productivity. From the pandemic forcing millions to adapt their routines to the nature of technology continuing to evolve, more and more people are using digital resources to connect and collaborate. Just... Read more...
Whether it be a person, a business or a corporation, the reputation of a particular entity matters. In today’s highly-digital world, the ability for opinions and reviews to reach a greater number of people is more relevant than ever. As such, it is paramount that any person or company safeguards t... Read more...
If you are new to website builders and web design in general, you may have started looking at a few user-friendly platforms you could start with. And if you did, you probably heard the names Wix and WordPress thrown around. That’s because these are two of the most popular web design platforms out ... Read more...