With so many ways to reach out to potential customers and readers, it comes as no surprise that millions of advertising campaigns are running across various social media sites and search engines at any given time. Many think of giants such as Google and Facebook when planning their next big advertis... Read more...
With a plethora of businesses both large and small seeking to expand their online audience and reap the benefits associated with it, an entire industry has emerged in recent years: digital marketing. Everyone has his or her own ideas about what constitutes digital marketing, mainly due to the variet... Read more...
Jumping into the world of social media is still a new thing for many businesses, and any new business obviously has to start from scratch when it comes to building a social media marketing effort. Many companies that are just beginning their social media outreach invest minimal time into the endeavo... Read more...
The platform that Facebook offers it users – as well as businesses and organizations – is simply unprecedented. Now standing at over one billion members, Facebook is perhaps the most integrated form of communication in the world when it comes to cost, scope and interconnectedness. Whether your b... Read more...
Etsy and Pinterest are two websites that despite coming from completely different angles, complement one another very well. Etsy allows for the sale and distribution of vintage and handcrafted goods, while Pinterest is used by many to create designs and themes for both the self and home. Because of ... Read more...
With nearly 1 in 6 human beings on the planet now using Facebook, ignoring its presence is a bit like ignoring the need for oxygen or food – at least when it comes to your brand. With so many people from every walk of life now engaging on the platform, it truly has become a global interface where ... Read more...