Voice search, which was once seen as a novelty and something straight out of science fiction movies, has now officially hit the mainstream, and in a big way. The voice search customer base is growing exponentially and we could eventually see a time when it will surpass text search in importance. So,... Read more...
Users are now more powerful than ever and user generated content takes up a large portion of all web content we see today. But one area where user generated content is especially powerful is when it comes to customer reviews. Gone are the days when regular word of mouth was all that was needed. Onli... Read more...
The difference HTTP and HTTPS might seem trivial to the average person, but few really understand how one small letter can have so many implications. However, knowing the difference is now more important than ever and could have direct repercussions on you, whether you’re an average web browser or... Read more...
Website speed is an immensely crucial component of any effective SEO, marketing or content creation strategy. While this technical concern can be easily forgotten about under the right circumstances, it has a profound impact on how people see your website. Pages that are slow to load perform nota... Read more...
Driving traffic to a website is one of the simplest concepts – yet one of the most difficult ones to execute properly. With more potential sources for traffic than ever, deciding exactly how to pursue a strategy best-suited for your website is challenging to say the least. With options includin... Read more...
Anybody who has used Facebook over the years knows that the platform is constantly in flux. With little and big changes alike constantly occurring, it can be easy to get frustrated at how often new functions must be embraced or learned. With the Pages feature, this is especially true. Businesses ... Read more...
Search engine optimization is a vital tactic for most businesses and brands, as it can help boost visibility in search results across multiple search engines. While there are plenty of paid strategies for instantly boosting brand visibility, SEO is popular because of its passive, recurring benefits.... Read more...
Anybody who has spent even a little bit of time building an online presence for their business or brand has likely heard about the value of content. In particular, creating organic, interesting content is essential to long-term success. Without a unique way to attract people and keep their attention... Read more...
In an age where content is everywhere and distractions are universal, it's difficult to garner the attention of somebody for more than a minute or two. Particularly in the online realm, this challenge is one of the biggest obstacles facing brands that wish to be seen, read and heard by others. In... Read more...
Businesses and brands are constantly in pursuit of new data and information that can give them an edge against the competition. In this digital age, that demand is greater than ever – and the ability to find said info has never been easier. Gathering data that helps you better understand your a... Read more...