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SEO vs PPC: Which is the Best Option for Your Business?
Comments Off on SEO vs PPC: Which is the Best Option for Your Business?, 29/12/2021, by in Online Business, SEO

When it comes to online marketing, businesses are often torn between concentrating on PPC or SEO. In reality, most businesses would benefit from using both. However, there are some cases where one of these options would simply not be viable. You have to first understand the main differences between ... Read more...

How Can Law Firms Increase Their SEO in 2022 and Beyond?
Comments Off on How Can Law Firms Increase Their SEO in 2022 and Beyond?, 27/12/2021, by in SEO

As a law firm, the one thing you know is that you are up against a huge amount of competition. No matter what branch of the law you specialise in, there are dozens of other law firms vying for the same clients you are after. The key to owning your market is going to be a well-constructed marketing c... Read more...

What to Expect from Buying Social Media Followers
Comments Off on What to Expect from Buying Social Media Followers, 24/12/2021, by in Marketing, Social Media

Since the dawn of social media, brands and businesses have found ways to make the most use of it. While initially designed for individuals, it didn’t take long before social media platforms embraced the concept of brand pages and profiles, allowing companies and entities direct ability to represen... Read more...

The Biggest Red Flags of Shady Marketing Firms
Comments Off on The Biggest Red Flags of Shady Marketing Firms, 22/12/2021, by in Marketing, Online Business, Start Up Businesses

While virtually every form of digital marketing and organic exposure are crucial to online brand success, not everybody has the skills, time or focus to pursue these efforts themselves. Thankfully, a wide variety of firms and agencies can provide brands with expert-level guidance and management in t... Read more...

Which Metrics Should You Be Following in Local SEO?
Comments Off on Which Metrics Should You Be Following in Local SEO?, 20/12/2021, by in SEO

Being able to adequately generate results for your website is of the utmost importance, but in order to do so, you must also be able to accurately track progress. For SEO, a variety of metrics can be used to determine whether or not your efforts are having an impact. Without the use of these data-po... Read more...

Uncover the Secrets of Increased Landing Page Traffic
Comments Off on Uncover the Secrets of Increased Landing Page Traffic, 17/12/2021, by in Online Business, Web Design

In these highly competitive times, online brands must utilize every advantage and tactic available to them. This can include a variety of strategies, but the end-all, be-all goal for most brands is to attract as much traffic as possible. There are many ways in which this can be done. From organic... Read more...

Why Your Website Needs an XML Sitemap
Comments Off on Why Your Website Needs an XML Sitemap, 15/12/2021, by in Web Design

Even though XML sitemaps have been around since 2015, it is surprising that there are so many websites that do not have one. Sitemaps have become a critical component of SEO because they tell search engine bots and spiders the structure of your website so they can easily crawl the website and find a... Read more...

What Alternative WordPress SEO Plugins Should You Consider?
Comments Off on What Alternative WordPress SEO Plugins Should You Consider?, 13/12/2021, by in Online Business, Plugins and Tools, SEO

Building the very best possible website takes a lot of dedication and time. While throwing together the basics of a website these days can be done in just a few short minutes, perfecting the model takes many hours of hard work. This is why so many people choose to use WordPress: it offers a very mod... Read more...

How to Decide Which Links Are Worth Building
Comments Off on How to Decide Which Links Are Worth Building, 08/12/2021, by in SEO

Without a strong SEO presence, virtually no website can hope to attract a large amount of traffic and attention organically. While there are a handful of alternatives – such as organic social media outreach – search engines remain the most viable medium through which brands can cultivate a sizab... Read more...

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