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Comments Off on Advice for Brands That Are Clueless About Social Media, 28/05/2013, by in Marketing

Jumping into the world of social media is still a new thing for many businesses, and any new business obviously has to start from scratch when it comes to building a social media marketing effort. Many companies that are just beginning their social media outreach invest minimal time into the endeavo... Read more...

Comments Off on Why Believing Online Reviews Can Be A Tricky Thing, 27/05/2013, by in General

The age old adage of, “don't believe everything you read” could not apply more when it comes to the internet. With relative anonymity and the ability to freely publish anything imaginable, the internet has become a hotbed of deceit and lies. Harsh sounding, right? It only takes a bit of scrutiny... Read more...

Comments Off on Four Start-up Tips to Help You Survive the First Year in Business, 26/05/2013, by in Making Money

The first year as a new business is the riskiest time for any entrepreneur. Statistics show us that approximately 30 percent of all start-ups have failed within their first two years, with nearly half of all businesses being extinct after five years. Needless to say, we want to stack the proverbial ... Read more...

Comments Off on Why Online Reviews Matter, 25/05/2013, by in General

With the internet facilitating an unprecedented amount of communication between individuals and about each other, it comes as no surprise that an increasing number of businesses, organizations and websites are concerned with the overall reputation of their brand. When it comes to online reviews, man... Read more...

Comments Off on How to Work Whilst You Fly, 24/05/2013, by in General

Flying can be an absolutely awful experience for those who appreciate their personal space along with peace and quiet. Cramped walkways, tiny armrests, screaming children and gabby neighbours can all make getting some rest while flying an absolute nightmare. It becomes even worse if you are trying t... Read more...

Comments Off on Four Solid Ways to Ensure Success as a Freelancer, 23/05/2013, by in Making Money

With so many people finding it difficult to obtain gainful employment, the art of freelancing has become a bigger phenomenon. It is estimated that over 30% of all Americans are now doing some form of freelance work to help either make ends meet or as full-time employment, which often means earning l... Read more...

Comments Off on Increase Your Facebook Engagement Through Promotions, 22/05/2013, by in Marketing

The platform that Facebook offers it users – as well as businesses and organizations – is simply unprecedented. Now standing at over one billion members, Facebook is perhaps the most integrated form of communication in the world when it comes to cost, scope and interconnectedness. Whether your b... Read more...

Comments Off on How to Respond When Links Go Bad, 21/05/2013, by in SEO

Link building is a challenging aspect of website maintenance but one that is vital for a strong SEO effort. Having the time and patience to check all of your links and ensure they are consistent in both quality and function can be stressful, but successful webmasters can and do check for this – an... Read more...

Comments Off on How to Encourage Readers to Subscribe to Your Blog’s Mailing List, 20/05/2013, by in General

Building a successful blog or website is an interconnected task – various elements will only be successful if they are working in conjunction with other elements like marketing, social media and email. Particularly when it comes to email, persuasiveness is key. Since readers do not have to provide... Read more...

Comments Off on Don’t Just Link Build for SEO, Link Build for Traffic!, 19/05/2013, by in SEO

The buzz of search engine optimization is something that has been around for many years, with virtually every webmaster knowing the basic ins and outs of the game. Creating quality content while focusing on improving search rankings has become a mainstay of web maintenance and a large component of i... Read more...