About Pingler

Comments Off on Google Keyword Data Blocked – What to Do, 23/04/2014, by in Google, Marketing, SEO

For the longest time, users of Google AdWords have had access to comprehensive keyword data from paid campaigns that allows them to assess competitiveness and other features. As of late, however, this information has been blocked by Google in an attempt to disable the ability for webmasters to deter... Read more...

Comments Off on Augment Visitor Value and Improve SEO with Paid Advertising, 22/04/2014, by in Marketing

We all are familiar with the struggle of boosting our site's exposure in search engines, via social media and through email, so it comes as no surprise that countless individuals are constantly exploring new ways in which to reach larger and more relevant audiences. One way that people are reaching ... Read more...

Comments Off on A Basic Guide to YouTube Content Marketing Victories, 21/04/2014, by in Marketing, Social Media

YouTube has been a sensational way to broadcast multimedia to the masses for almost a decade now, and it comes as no surprise that hundreds of millions of people take advantage of this fact to record and produce their own content. When you want to find a video on something, you most likely head inst... Read more...

Comments Off on LinkedIn Is More Important Than Ever for You – Here’s Why, 20/04/2014, by in Marketing, Social Media

As it stands, LinkedIn is in the top five most actively used social media networks in the world, with roughly 300 million members among its ranks. LinkedIn is fundamentally different than the other big social media networks in that it focuses predominantly upon business to business relationships, ra... Read more...

Comments Off on How to Maximize Paid Ad Campaigns across the Spectrum, 19/04/2014, by in Marketing

With more people than ever before now taking advantage of paid advertising via search and social media, it comes as no surprise that competition is a key factor in how ads are constructed and displayed to search engine users, social media lovers and readers alike. Over the past few years, an increas... Read more...

Comments Off on When to Use Guest Blogging and When to Avoid It, 18/04/2014, by in Marketing, SEO

There are a number of reasons why individuals want to find and use guest bloggers. The most notable reason in past years was the exchange of links for content; if you allow someone to plug themselves in a piece of quality content, then the resulting credibility with search engines that you would gai... Read more...

Comments Off on Building Success with Google+ Hangouts, 17/04/2014, by in Google, Marketing, Social Media

Since its inception, Google Plus has received a lot of attention but has yet to capitalize on social media in the same way that bigger networks like Facebook and Twitter have managed to do. While some scoff at Google Plus because of this dynamic, others have taken advantage of ample opportunities to... Read more...

Comments Off on Ways to Ensure Your Landing Page is Doing Its Job, 16/04/2014, by in Marketing, Web Design

In the pursuit of online lead generation, we jump through some serious hoops. Between content marketing, promotion, SEO and advertising, it can feel like we’re a mile wide and an inch deep at times. The last thing you need after all of this is a landing page that appears to be functioning but is n... Read more...

Comments Off on Your Large Website Can’t Rank Well Without a Sitemap, 15/04/2014, by in SEO, Web Design

Once a very popular feature on almost every site on the internet, the sitemap served many different functions. For starters, it was a great way to help first-time visitors to a site find what they were looking for; in some cases, simple categories weren’t enough to adequately break down the relati... Read more...

Comments Off on Build More Links This Year with These Three Handy Tips, 14/04/2014, by in General

It should come as no surprise that as the internet continues to become more crowded, more and more people find themselves struggling in the area of link creation. In most environments, an over-saturation of such elements would ultimately lead to a collapse and balance would be restored; this does no... Read more...