Over the past decade, Google has grown from a tiny search engine into the world's most popular search engine solution. During this time, it has also invested in a variety of other products and services, making it one of the largest companies in the world. For those of you who love Google, you may st... Read more...
Any content marketer should understand the value that various forms of content can have for promoting a blog, website, store or charity. When it comes to video content in particular, this can make or break some pitches, appeals and calls to action. Video results have increasingly become prominent in... Read more...
Whether you have just started a social media presence or already have an extensive following across multiple platforms, you most likely have questions. The world of social media is constantly in shift and it is nearly impossible to know everything there is to know about what works best, when to do X... Read more...
As search engine optimization has continued to become more, well, optimized over the years, we've seen wave after wave of creativity from webmasters and bloggers alike who want a quick and easy way to game the system. In the old days, it was incredibly easy to find ways to shoot up the rankings of m... Read more...
If you have been involved with any sort of paid marketing, then you understand what is important above all else: return on investment. In the act of determining what works best, you are bound to lose money through experimentation and a few mistakes here and there, but some are bound to suffer more t... Read more...
Personal privacy has undergone a series of revolutions in recent years as the internet continues to become more and more involved in our everyday lives. The biggest changes can be seen by looking at the younger and older generations; older individuals who have been used to privacy and without advanc... Read more...
As SEO continues to evolve, some of the past meets some of the present and future. It comes as no surprise that a variety of tactics have changed over time as search engines seek to prevent individuals from gaming the SEO system, but many people have held on tight to their beliefs and tactics – ev... Read more...
You may get wrapped up in a lot of elements that have to do with your website – maintenance, link building, keyword optimization and email marketing are just a few examples. Unfortunately, many people who run e-commerce websites forget about the impact that shopping has, and what happens whenever ... Read more...
Even the most primitive internet users know that having a website in 2014 is an important part of doing business. Without an internet presence, you limit yourself to an audience a fraction of the size of what is possible. Why would anyone voluntarily choose to do that? The truth is that even brands ... Read more...
There was a time in which blanketing the internet with links, advertisements and discussions about your website was enough to boost it into the top rankings of any set of search results. In the first days of SEO, efforts were focused more upon quantity than quality; search engines were relatively un... Read more...