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Mastering the Process of Writing LinkedIn Articles – A Walkthrough
Comments Off on Mastering the Process of Writing LinkedIn Articles – A Walkthrough, 09/02/2015, by in Marketing, Social Media

When many people think of LinkedIn, they think of a social network that is only used to post resumes and potentially find a new job. The reality is that LinkedIn offers so much more to those with professional careers and those in pursuit of them, and can be used in a variety of ways to augment a per... Read more...

Does Google Plus Still Have Life In It? Three Reasons Why It Might
Comments Off on Does Google Plus Still Have Life In It? Three Reasons Why It Might, 08/02/2015, by in Google, Social Media

It seems that almost as soon as it debuted, Google Plus was deemed to be dead on arrival. While the network has hundreds of millions of “users”, many hardly ever utilize their accounts. When they do, it is often the result of Google in some way forcing them to do so. As Google has increasingly m... Read more...

Creep Up on the Competition and Bid on Their Keywords
Comments Off on Creep Up on the Competition and Bid on Their Keywords, 07/02/2015, by in SEO

You certainly have learned by now that dealing with competitors in the world of SEO is a common occurrence. Between beating the competition in sales and clicks, and outranking them in SERPs, it can be a persistent effort to stay ahead of them. In marketing, things are no different – but the playin... Read more...

Boosting Visibility in Local SEO – Easy Tips for Advanced Users
Comments Off on Boosting Visibility in Local SEO – Easy Tips for Advanced Users, 06/02/2015, by in Google, SEO

It has been said by many prominent SEO experts and enthusiasts that the future of the game is in local SEO tactics. As the internet becomes more and more competitive and crowded in broader search results and even generic niche searches, local SEO is the last frontier in which websites and brands can... Read more...

The Legitimate and Unfounded Worries About Thin Content
Comments Off on The Legitimate and Unfounded Worries About Thin Content, 05/02/2015, by in Google, Online Business, SEO

Every time that Google makes a change to its Panda algorithms, a collective sigh and groan can be heard throughout the world, as webmasters fret over whether their content is now on the chopping block with respect to rankings. While the first changes brought by Panda were pretty harsh on all forms o... Read more...

Search Marketing Trends That Shouldn’t Be Ignored
Comments Off on Search Marketing Trends That Shouldn’t Be Ignored, 04/02/2015, by in Google, Marketing, Online Business, SEO

Without an online presence, most businesses simply cannot live up to their potential. The vast majority of consumer research and shopping begins via search engine inquiries, and people use the internet to find everything from reviews and hours of operation to prices and locations. Whether your busin... Read more...

Running Out of Content Ideas? Check Out Quora
Comments Off on Running Out of Content Ideas? Check Out Quora, 03/02/2015, by in General, Online Business

How often do we sit around contemplating new ideas for content, only to come to the conclusion that we have already written about everything in our niche? While this almost never is really true, it's a common occurrence and one that is associated with a modern-day form of writer's block. It can be d... Read more...

Three Elements to Consider When Building a Brand
Comments Off on Three Elements to Consider When Building a Brand, 02/02/2015, by in Marketing, Start Up Businesses

There is so much to consider when building an online presence. Between balancing marketing with content creation, ad spending with organic components like SEO, and social media with multimedia, you can feel stretched to the limit. Within all of this, however, is the need to remember that you are att... Read more...

Three Tips to Build Subscriptions and Recurring Billing Commitments
Comments Off on Three Tips to Build Subscriptions and Recurring Billing Commitments, 01/02/2015, by in Making Money, Online Business

In the past, it was much more common to see people purchase products on the internet on a one-time basis, or as needed. Recurring payments were a rarity and usually reserved only for bigger businesses who could afford independent and dedicated payment processors. As technology has improved and we ga... Read more...

What to Know About Digital Marketing in 2015
Comments Off on What to Know About Digital Marketing in 2015, 31/01/2015, by in Marketing

As the nature of digital marketing continues to evolve, many of us are left wondering what's next. From the age in which digital wasn't even a thing to the day in which social media advertising now comprises a huge chunk of overall ad spending, we've certainly come a long way. With a new year upon u... Read more...

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