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Comments Off on Simple Ways to Boost Online Awareness of Your Non-Profit, 08/12/2015, by in Marketing

In order to increase overall exposure of a website on the internet, plenty of different hoops must first be jumped through. With so much to consider in regards to technical optimizations and audience desires alike, it can be difficult to know where to begin. With non-profit endeavours especially, it... Read more...

Comments Off on Apple May Release 3 New iPhones in 2016, 07/12/2015, by in News

The latest iPhone 6 has just been released but already there's significant talk of the next version.  And in fact, there's talk that Apple will actually come out with three iPhones in 2016.  Here's some of the latest buzz: The 4-Inch Screen Isn't Dead There's talk that Apple will be coming out w... Read more...

Comments Off on Emojis: When and Where Should You Use Them?, 06/12/2015, by in General

Emojis are really hitting the mainstream!  Even USA Today has used them in its headlines, so you know emojis have hit the big time.  But is that good news, or the beginning of the end for emojis? Well, to put it frankly, they're here to stay.  So if you don't consider yourself 100% emoji literate... Read more...

Comments Off on How to Improve Your Website’s Customer Experience, 05/12/2015, by in Online Business, Web Design

User experience (UX) can have a dramatic impact on how your visitors and customers respond and relate to your website.  And remember that your competition is always just a click away so (within reason) you need to do everything you can to maximise the effectiveness and the 'stickiness' of your webs... Read more...

Comments Off on What is Affiliate Marketing and Is It for You?, 04/12/2015, by in Marketing

Affiliate marketing is certainly not new and is a very popular topic in internet marketing circles, so you may already be more than familiar with it. However if you're not, this article is a crash course into the pros and cons of affiliate marketing for merchants and for affiliates. Affiliate Marke... Read more...

Comments Off on How to Succeed with Google Call Only Campaigns, 03/12/2015, by in Google, Marketing

Service businesses want phone calls from leads, it really is that simple.  This is because the phone ringing generally means business is growing.  Google has been working for several years to solve this problem for businesses by providing Call Only campaigns. However, it's very important to note t... Read more...

Comments Off on How to Improve Engagement on Twitter, 02/12/2015, by in Social Media

There's a lot happening on Twitter, so it's very likely your tweets won't really be noticed (unless you're a Kardashian).  So is it really possible to reach a wider audience with your tweets, and get your followers more engaged? The happy answer is yes.  Let's go through a few of those ways... Sh... Read more...

Comments Off on Last Minute Tips for Increasing Christmas Sales, 01/12/2015, by in Making Money, Online Business

If your business sells to other businesses, the fact that it's Christmas may not make a huge amount of difference to your sales.  It may in fact depress them quite a lot as purchases are put off until after the holidays. Whereas if you deal with consumers, it's all hands on deck! So certainly... Read more...

Comments Off on Why It’s Time to Leave Old School SEO Behind, 30/11/2015, by in Google, SEO

You're familiar with "old school" SEO right?  Link building, keyword links, in article links, on site optimisation... Frankly, a lot of it still works, and Google doesn't mind if you reasonably optimise your site so it can be crawled and indexed easily.  Where Google has the issue is where you pus... Read more...

Comments Off on The Top GIF Apps for iPhone Users, 29/11/2015, by in App Reviews

Interested in creating and sharing GIFs?  Well, you're in luck!  There's a stack of apps for iPhone users that help you do just that.  So let's quickly run through a few of them, and then talk through how to start sharing your hilarious GIF creations with the world. 5 Very Popular GIF Apps So, ... Read more...