About Pingler

Comments Off on How to Make a High Quality YouTube Video, 23/12/2015, by in Marketing, Social Media

With smartphones, everyone's become an expert photographer, and an expert movie maker!  Or that's what we all like to think anyway... So does becoming a YouTube sensation just take pulling out your phone and recording a few minutes of video?  Well, perhaps, but why not make your videos as high ... Read more...

Comments Off on Is 2016 the Year for You to Leave Your Job and Go Self-Employed?, 22/12/2015, by in Start Up Businesses

Going self employed is a huge risk, and it certainly isn't for everyone.  Whether you're thinking of working from home, becoming a contractor that flits from office to office, or actually trying to build up a business, the risks are significant. Particularly financial risks, but also lifestyle risk... Read more...

Comments Off on 5 Traits That Can Push Business Colleagues Away, 21/12/2015, by in General

In business, you spend your day around people.  Well, unless you work from home, but even then you're still interacting with people.  But even if you spend your day absorbed in such tasks as writing computer code, or translating, you still need to interact with people one way or another of course.... Read more...

Comments Off on Is Workplace Stress Killing You?, 20/12/2015, by in General

A little bit of stress isn't necessarily bad, and can sometimes be the kick in the pants you need to get something done.  Many people need a boss somewhere nearby to motivate them to really focus on the task at hand, and that's one example of low level stress that doesn't cause harm, and can actual... Read more...

Comments Off on 5 Reasons You Shouldn’t Be Afraid to be Funny on Social Media, 19/12/2015, by in Marketing, Social Media

Everyone's got a different sense of humour, right?  And a lot of people online seem to make it their mission to get offended at everything, and spend their free time "righting wrongs".  Such people are often called Social Justice Warriors, as they're campaigning almost around the clock to attempt ... Read more...

Comments Off on 5 Books Every Entrepreneur Should Read Over the Christmas Break, 18/12/2015, by in General

There's enough books about business to fill a telephone book!  But quality does vary hugely.  Some books you'll find are far too academic in nature with very little actually applicable information.  Whereas others may continue to stay in print, but with very out of date information.  Not good. ... Read more...

Comments Off on How to Prevent Duplicate Content with International SEO, 17/12/2015, by in Online Business, SEO, Web Design

The world is getting ever smaller, and just thinking English speaking countries are interested in your product or service, is selling your business short! However, reaching and supporting customers beyond the English speaking world does present its own set of challenges and specialised knowledge and... Read more...

Comments Off on Online Payment Tips That Can Improve Conversions, 16/12/2015, by in Online Business, Web Design

Getting visitors to your website costs money.  In competitive markets that sum of money can be very significant.  So the more visitors to your site that convert into customers, the more it means you're getting bang for your buck. Plus of course, it means your business is making more sales! So m... Read more...

Comments Off on How to Build a Brand on Social Media, 15/12/2015, by in Online Business, Social Media

Brand building takes time.  Whatever you may have been told, there aren't short cuts.  It takes a lot of effort and getting in front of people again and again.  However, things are a little different when brand building using social media... Time and effort are still very much required, but un... Read more...

Comments Off on Freelancers: Watch Out for These Client Warning Signs, 14/12/2015, by in Making Money, Online Business

There are many different situations that you will encounter in the world of freelance work. Whether you are providing marketing services, SEO assistance, copywriting services or something entirely different, a wide variety of clientele will cross your path. The occasional difficult client is to be e... Read more...