Content creation is a staple of digital marketing, e-commerce, search engine optimization and just about every other element of brand management. All too many brands find themselves in direct competition with countless entities that seek to outrank them in search and outperform them in digital marke... Read more...
About Pingler
Comments Off on Put Yourself in Their Shoes: Why People Aren’t Coming to Your Website,
29/07/2016,
by Pingler in Online Business,
SEO
Traffic is essential to any form of web-based success. Whether you are a casual blogger or multinational brand, a website is only as good as the traffic it receives. This traffic can come through organic sources such as social media or search engines, can be the result of paid or free marketing effo... Read more...
The world of search engine optimization is constantly changing and evolving. Search engines like Bing and Google change their algorithms at least dozens of times each year, all in the pursuit of producing better search experiences for their users. These algorithms are inherently designed to ensure t... Read more...
Many blogs and brands love evergreen content for one simple reason: it is designed to continuously deliver traffic and results for a website without requiring continuous maintenance. Websites that deal with current events or hot news stories constantly have to produce content in order to remain rele... Read more...
Comments Off on How to Boost the Average Purchase Amount of Your Customers,
26/07/2016,
by Pingler in Making Money,
Online Business
Online stores and businesses have many different needs and tasks to consider on a daily basis. Whether a business deals exclusively with online sales or provides both in-store and online services, there are plenty of tweaks that can be made in marketing, customer service and other areas to improve t... Read more...
As if the generalities of search engine optimization weren't already difficult enough, many brands are finding themselves in the position where learning more about local SEO is essential for success. Local SEO utilizes many of the same tenets as traditional SEO, but helps brands target more relevant... Read more...
An unprecedented amount of competition and pressure in the job market have welcomed young people to the world of work. Whether it is a high-skilled, professional job or an entry-level blue collar position, today's young adults face more challenges than ever. In the past, many workers only had to com... Read more...
For around 25 years, millions of people have found one way or another to express themselves via the internet. Whether you are a casual user, a business owner or a blogger, there are plenty of avenues for communicating with the rest of the world in an efficient manner. Many people decide to start the... Read more...
Comments Off on Three Quick Changes to Ensure Your Website Is Mobile-Friendly,
22/07/2016,
by Pingler in Google,
Web Design
As mobile devices continue to become the most popular method for browsing the web, a variety of institutions – social media networks, search engines, email services, and more – are moving to accommodate these devices. In some cases, the changes are meant solely to accommodate this new audience. ... Read more...
Comments Off on Running AdWords PPC Campaigns? DON’T Do These Things,
21/07/2016,
by Pingler in Marketing
Google AdWords is by far the most popular search engine marketing solution in the world. Its relative ease of use, low cost and intuitive reach all make it very popular among businesses, and that is before considering that Google arguably has access to the largest audience in the world. Countless bu... Read more...