Posts tagged with Google

Comments Off on What’s Required to Get on the First Page of Google SERPs?, 25/12/2019, by in Google, SEO

Despite all of the hard work and technical consideration that must be given when pursuing a broader SEO strategy, it’s important not to forget the primary goal: to be seen by search engine users. Ensuring that your pages rank prominently in the search engine results pages that you’re targeting i... Read more...

Comments Off on How Are Google and Bing Different When Planning SEO?, 13/11/2019, by in Google, SEO

Search engine optimization has been a common strategy for growing online brands for more than two decades. Over this time, the details and methods involved in boosting search engine visibility have changed, with even the primary search engines being targeted shifting over time. In today’s search e... Read more...

Comments Off on Important Local SEO Google Features You Absolutely Need to Use, 13/02/2019, by in Google, SEO

More and more brands have discovered the power that local SEO strategy provides for their brands. While the internet is more congested than ever, finding new ways to gain exposure and minimize the amount of competition aiming for your audience is a worthwhile and important goal. It is practically im... Read more...

Comments Off on The Most Common Forms of Google Link Penalties, 05/10/2018, by in Google, SEO

Google is by far the largest and most important search engines to target for most of the world's websites. Being visible in Google in any number of targeted SERPs can make the difference between a thriving brand and a dead idea. All too often, brands can be impacted by changes in search engine algor... Read more...

Comments Off on Why Setting Up Google Alerts Is a Good Idea, 24/09/2018, by in Google

Staying abreast of what's happening within your niche is generally a good idea. Without a constant eye into the world of affairs that affects your brand's influence, you can quickly and easily fall behind on current events or late-breaking ideas. In order to be truly connected with your audience, yo... Read more...

Comments Off on What to Do to Rank in Google Featured Snippets, 21/09/2018, by in Google, Marketing

Arguably the biggest goal of any website or brand pursuing SEO efforts is to rank in Position 0 in one or more SERPs. Simply put, the amount of traffic and visibility that comes with being the first result in a set of search results dwarfs that of what comes from ranking lower, as search engine user... Read more...

Comments Off on Tips for Producing Immaculate Google Ad Copy, 13/08/2018, by in Google, Marketing

Digital marketing remains one of the great equalizers among brands vying for attention in various niches and audiences. Even a relatively small budget can be quite effective when deployed efficiently, making it possible to generate great returns on investment. However, ensuring your ads are optim... Read more...

Comments Off on Tips for Building Content Both People and Search Engines Will Love, 06/08/2018, by in Google, SEO

The arms race to create superior content has led to a plethora of unique formats, strategies and plans for brands. Any business, blog or brand has a vested interest in quality content, whether the content is the core component of their website or whether they're trying to sell products and services.... Read more...

Comments Off on What to Do to Ensure Your Content Appears in Google, 25/06/2018, by in Google, SEO

Building a formidable brand takes countless hours of work, dedication and – in many cases – money. There are a variety of ways to drive traffic to your website, with some focusing on organic strategies and others using paid efforts to generate the same outcome. However you choose to promote y... Read more...

Comments Off on Useful Features and Important Info About Your Google My Business Page, 21/05/2018, by in Google, Plugins and Tools

Every local business has a responsibility to expand its visibility and attract new customers. In years past, doing so involved tons of traditional marketing tactics that were obscenely expensive and only marginally effective. Today, businesses thankfully have a variety of free and low-cost marketing... Read more...