Anybody who has used Facebook over the years knows that the platform is constantly in flux. With little and big changes alike constantly occurring, it can be easy to get frustrated at how often new functions must be embraced or learned. With the Pages feature, this is especially true. Businesses ... Read more...
Ensuring that your brand is getting the most from its marketing strategies is a fundamental aspect of good management. Many online brands have discovered that there are countless ways in which to reach new consumers, market products and generate leads. One such way that is more popular than ever is ... Read more...
Recent reports have revealed that a massive leak of information by Facebook could have had far-reaching consequences for the United States – and potentially abroad. Every single day, Facebook and other social media sites collect copious amounts of information about their users, authorizing the u... Read more...
Quickly approaching search engine-levels of both organic and paid content marketing campaigns, social media continues to allow brands and businesses unprecedented access to consumers and audiences. This valuable life-line for brands is largely facilitated by powerhouses such as Twitter, Facebook and... Read more...
Reaching new audiences in the hotly-contested world of online marketing remains one of the most important tasks any brand can pursue. With a plethora of brands all competing for a finite number of people, brands that go above and beyond in marketing their products and services are likely to enjoy th... Read more...
For years, Facebook has held the top spot when it comes to the largest social media network. More than one billion people login to Facebook regularly, making it a prime choice for businesses and advertisers. Whether you're a small business or a huge empire, Facebook Ads are often one of the first ch... Read more...
Reaching out to the wild blue yonder via paid marketing strategies can be a surefire way to grow your audience rapidly. Whether you're using search engines, social media or an entirely different platform, deploying ad campaigns can rapidly expose your brand to relevant audiences. There is a lot to l... Read more...
Social media has become ubiquitous in most peoples' day-to-day lives. The majority of people find themselves spending time scrolling through their news feeds, connecting with friends and family, and otherwise entertaining themselves at home, in the office and everywhere else. Facebook remains the mo... Read more...
Whether you're a small brand or mega-corporation, social media provides you with an outlet to sell an experience to your followers. Ultimately, how well you sell that experience determines how successful your brand will be. In many cases, people are looking for fun, emotional or otherwise intriguing... Read more...
The social media presence of any brand can be a strong selling point for first-time visitors and potential customers. It can provide your brand with a voice that is unique and that allows you to interact in ways that a standard website or blog simply cannot provide. However, all is not perfect in so... Read more...