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How to Convert Your Twitter Presence Into a Business Opportunity
Comments Off on How to Convert Your Twitter Presence Into a Business Opportunity, 08/12/2017, by in Social Media

Hundreds of millions of people throughout the world use Twitter on a regular basis. A small percentage of them utilize the platform for business-related purposes, earning incentives for everything from endorsements to direct product sales. Consistently underrated as a social media platform for marke... Read more...

How Brands Screw Up Their Landing Page Performance
Comments Off on How Brands Screw Up Their Landing Page Performance, 06/12/2017, by in Web Design

One of the most effective ways to generate conversions – whether they be subscriptions, purchases or any other action – is through the use of a landing page. These elements can help to bridge the gap between an ad or post and the final action you wish your visitors to take. Through these pages, ... Read more...

How Transcribing Your Videos and Podcasts Can Benefit Your Brand
Comments Off on How Transcribing Your Videos and Podcasts Can Benefit Your Brand, 04/12/2017, by in Online Business

Every brand wants to maximize their online footprint. Whether it is selling products or gaining subscribers, virtually every website has incentive to drive as much traffic to their pages as possible. This often involves creating multiple forms of content that can appeal to various segments of an aud... Read more...

How Brands Sell Products by Selling Themselves
Comments Off on How Brands Sell Products by Selling Themselves, 01/12/2017, by in Making Money, Marketing

To convince a potential customer to make a purchase isn't as easy as it might seem. Brands from all backgrounds know that most potential customers are inherently skeptical: while some people will buy from the first source they find, many use reviews, search engines and other tools to make a decision... Read more...

Uncover Who Else Is Competing for Your Audience in Search
Comments Off on Uncover Who Else Is Competing for Your Audience in Search, 29/11/2017, by in SEO

In order to succeed at dominating among one or more targeted audiences, you need multiple strategies for reaching them. Through social media, email, search engines and other avenues, brands can slowly build massive followings that result in consistent exposure, sales and other forms of engagement. ... Read more...

Why Podcasts Should Be a Part of Your Content Portfolio
Comments Off on Why Podcasts Should Be a Part of Your Content Portfolio, 27/11/2017, by in Marketing

Building a strong, reliable content base for any audience takes countless hours of work. As a result of all the effort, it can be all too easy to rely on the easiest types of content to produce. For many, blog posts and articles are seen as a sure-fire way to reach audiences without needing any imme... Read more...

How to Market Your Content Offerings This Holiday Season
Comments Off on How to Market Your Content Offerings This Holiday Season, 24/11/2017, by in Marketing

With the holiday season already upon us, many brands have made tapping into this sentiment a top priority. Particularly important for brands who sell products and services, the final months of the year can be big business for sales – assuming their marketing strategies are up to par. However, f... Read more...

How to Improve Mobile SEO on the Back-end
Comments Off on How to Improve Mobile SEO on the Back-end, 22/11/2017, by in SEO, Web Design

Now more than ever, mobile search engine optimization has taken a front-seat and is driving arguably a majority of brands' interactions with search engines. As the day-to-day search queries and requests from users increasingly come from mobile devices, search engines have upped the ante on being ran... Read more...

What to Know About SEO Differences Between Google and Bing
Comments Off on What to Know About SEO Differences Between Google and Bing, 20/11/2017, by in Google, SEO

Search engine optimization remains arguably the most popular and effective passive/organic method for reaching large numbers of people. By targeting audiences that are relevant to your brand's offerings, you can quickly amass a following of subscribers, customers or visitors who care about what you ... Read more...

Send Your Conversion Rates into the Stratosphere with These Tips
Comments Off on Send Your Conversion Rates into the Stratosphere with These Tips, 17/11/2017, by in Marketing, Online Business

Digital marketing remains an effective strategy for reaching large numbers of people. Whereas more traditional forms of marketing remain somewhat viable and expensive, digital marketing can be used to target individuals at a much lower cost per person. Nevertheless, it often requires multiple impres... Read more...

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