Those who were around during the original glory days of the internet and saw the boom and bust of the dotcom era have been known to maintain some (justified) skepticism of new trends and how long they'll prevail in the age of a changing internet. This is why we often hear reservations expressed when... Read more...
About Pingler
Comments Off on How to Bring in Traffic Without Google,
14/07/2014,
by Pingler in Google,
Marketing,
Online Business
As Google has grown, its dominance in the world of search and web traffic has solidified to the point that many do not even consider other search engines or methods that aren't crucial to improving performance with the search giant. With more than sixty five percent search market share in most count... Read more...
Comments Off on Simple Ways to Increase Your Content’s Clout, Reach and Desirability,
13/07/2014,
by Pingler in Marketing
Webmasters and bloggers are on the lookout for any new way to boost their content's exposure in new markets and with new audiences. As search engines perpetually revise the ways in which our content is displayed, indexed and retrieved by users through search, it becomes more and more difficult to de... Read more...
Comments Off on Increase SEO Potential on WordPress Today With These Three Plugins,
12/07/2014,
by Pingler in Plugins and Tools,
SEO,
Web Design
Now comprising one out of every four websites on the internet, WordPress has gone from a simple blogging tool to a powerful content management system in under a decade. The single most common platform through which to build an online business, website or blog, WordPress comes packed with tons of fea... Read more...
Comments Off on List Your Products and Earn Business Through the Best Shopping Engines,
11/07/2014,
by Pingler in Making Money,
Online Business
Your online business gains attention through a number of sources: social media, paid advertising and search engines. While these are all vital elements of any marketing strategy, many fail to consider the power that shopping search engines can provide to business owners and consumers alike. There is... Read more...
If everyone is honest with themselves, then they'll admit that at one point or another, their content marketing strategies have sucked. Sometimes, it can be due to the content itself, while other cases may put the blame on the marketing side of things. Whichever may be at fault, the end result is th... Read more...
So many people have become frustrated with the concept of link building over the years, due in large part to the difficulty increase in procuring valuable links. We all chuckle a bit when we see spam comments or blatantly baiting responses on blogs and other websites, where people are attempting to ... Read more...
Comments Off on Google Metrics to Monitor for Customer Loyalty Trends,
08/07/2014,
by Pingler in Google,
Marketing
The cornerstone of a business is its success as an entity with customers, but customer purchases are not the base element of that. Instead, customer loyalty determines how well a business will do – with a finite number of potential customers in the world or in a city, what happens if everyone only... Read more...
Comments Off on What Google May (or May Not) Want You to Know About Quality Scores,
07/07/2014,
by Pingler in Google
For several years, Google has left the same information about Quality Scores on their website – the same text and even the same video. It would stand to reason that little has changed about this metric over the years, but many within Google and outside of it beg to disagree. Nevertheless, we recen... Read more...
Comments Off on Losing the Chaff in Your PPC Campaigns,
06/07/2014,
by Pingler in Marketing,
Online Business
Whether you are excelling with your current PPC campaigns or barely staying afloat, there is likely a ton of complicated elements that you consider when assessing its performance or creating new variations. If someone even dares to mention that you might need to restructure your PPC campaign, flashe... Read more...