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What Benefits Can Blogging Bring to Your SEO Strategy?
Comments Off on What Benefits Can Blogging Bring to Your SEO Strategy?, 11/03/2015, by in Online Business, SEO

Whether you run a multi-national business or small, local brand, it is important to reach your customers in an efficient way. The internet offers one of the lowest cost and most widely accepted ways in which to do so, and through that, there are several different methods that can be used. SEO is a f... Read more...

Top Three Tips for Digital Marketing Noobs
Comments Off on Top Three Tips for Digital Marketing Noobs, 10/03/2015, by in Marketing, Start Up Businesses

The words digital marketing can elicit different meanings and feelings in people, depending on who you are. For some, it may make perfect sense, while others will say it sounds like corporate jargon. The reality behind digital marketing is simple: using search engines, social media and other online ... Read more...

How to Integrate Social Media Into Your Website’s Design
Comments Off on How to Integrate Social Media Into Your Website’s Design, 09/03/2015, by in Social Media, Web Design

You’ve chosen a domain name, found a great hosting provider, created accounts on Facebook and Twitter, and have told your customers all about your social media presence.  But no matter how hard you try, you’re not seeing any increase in your business.  What gives?  The likely problem is that ... Read more...

Why You Should Employ Call-Only Ads to Boost Engagement
Comments Off on Why You Should Employ Call-Only Ads to Boost Engagement, 08/03/2015, by in Marketing

As the world becomes more tech-laden and integrated, many people and brands alike are relying on newer forms of technology to get the job done. From shopping to brand management, the internet provides the tools and the infrastructure necessary to project an image, purchase a product or reach out to ... Read more...

Keeping Your Employees Motivated from a Business Perspective
Comments Off on Keeping Your Employees Motivated from a Business Perspective, 07/03/2015, by in General

One of the biggest mistakes many directors and business owners make is to try to keep their employees motivated on a personal level. This never works as the employee begins viewing his superiors as friends and not as ‘the boss.’ The way to keep your employees motivated should always be from a bu... Read more...

How to Break the Ice as a Brand with a Boring Back Story
Comments Off on How to Break the Ice as a Brand with a Boring Back Story, 06/03/2015, by in General

Many brands exude a sense of excitement and appeal, needing little in the way of creative story-telling to sell a product or convert a consumer. Various clothing lines, sports cars and forms of tech all may share this in common, yet they are drastically different in scope. On the other hand, plenty ... Read more...

Facebook’s Projections and Predictions for a Future in Mobile
Comments Off on Facebook’s Projections and Predictions for a Future in Mobile, 05/03/2015, by in News, SEO, Social Media

We all probably know by now that mobile is set to dominate the future of online interaction. From social media to local search, mobile devices are surging when it comes to how people prefer to access their favourite forms of content. By 2020, a majority of internet traffic will be coming through mob... Read more...

Five Great Tips for Improving Your Local Search Efforts on Mobile Devices
Comments Off on Five Great Tips for Improving Your Local Search Efforts on Mobile Devices, 04/03/2015, by in SEO

If anything is increasing in frequency with respect to internet usage, then it definitely is mobile devices being used to access the internet. With roughly 40% of all internet traffic now originating from mobile devices, brands and businesses the world over cannot afford to properly accommodate thes... Read more...

Are You Making These Terrible Social Media Mistakes?
Comments Off on Are You Making These Terrible Social Media Mistakes?, 03/03/2015, by in Social Media

As the years have passed, the use of social media has gone from something that was once voluntary to something that is practically expected. A business that chooses to isolate itself in the physical realm or merely on a website has little to no long-term chance of expanding in the way that its compe... Read more...

Boost URL Optimization Success with These Five Tips
Comments Off on Boost URL Optimization Success with These Five Tips, 02/03/2015, by in Online Business, SEO

Most people who browse the web do not give much thought into a URL, or website address, other than when they may have to type it out manually (“boy, that's a long address!” or “hey, that's easy to remember”). As such, the default mindset for many when they begin their own websites follows a ... Read more...

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