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It’s Time to Switch to WordPress – Here’s Why
Comments Off on It’s Time to Switch to WordPress – Here’s Why, 08/05/2015, by in Online Business, Web Design

There are literally millions of websites on the internet today, each with a different purpose. Some exist to provide a product or service to the masses, while others deliver information. Some may have an express agenda, while others may be more of a collaborative effort designed to foster community.... Read more...

What Can You Learn From Your Competition?
Comments Off on What Can You Learn From Your Competition?, 07/05/2015, by in Marketing, Online Business

In the world of digital marketing, success largely depends on a brand's ability to recognize changes and adapt to them. Staying one step ahead of the competition is crucial to long-term success, but not everyone can always maintain that lead. If a brand finds itself falling behind another, then a di... Read more...

The Basics Behind Creating Great Email Subject Lines
Comments Off on The Basics Behind Creating Great Email Subject Lines, 06/05/2015, by in Marketing

Yesterday, we discussed which types of email subject lines can really get you into trouble long-term with your subscribers. Wearing down people with misleading or sensationalist headings will result in them viewing your emails with disdain each time they arrive. It's not just about avoiding the bigg... Read more...

Four Sure Fire Ways to Tick Off Your Subscribers with Email Subject Lines
Comments Off on Four Sure Fire Ways to Tick Off Your Subscribers with Email Subject Lines, 05/05/2015, by in Marketing

Email marketing remains a steadfast component of any marketing guru's arsenal. While a variety of more advanced and seemingly effective strategies have emerged in recent years, the classic email still offers true effectiveness where it counts: a targeted list of those who have demonstrated interest ... Read more...

How to Streamline Your e-Commerce Returns
Comments Off on How to Streamline Your e-Commerce Returns, 04/05/2015, by in Online Business, Web Design

Running an online business presents many potential opportunities for financial windfalls, as well as many potential pitfalls. While these extremes can and do occur, the majority of the routine revolves around the mundane – processing orders, fielding questions, arranging payment solutions and deal... Read more...

Three Simple Reasons Why Mobile-Friendly Web Design Is Not an Option
Comments Off on Three Simple Reasons Why Mobile-Friendly Web Design Is Not an Option, 03/05/2015, by in Web Design

With each passing month, it seems the requirements of webmasters and bloggers only grows. From the age in which it was OK to have a few words, images and a couple of keywords, to an age where every single element of a website must be carefully considered for compliance and usability, a lot has chang... Read more...

Implement These Tips Quickly to Survive Google’s Mobile Update
Comments Off on Implement These Tips Quickly to Survive Google’s Mobile Update, 02/05/2015, by in Google, News, Web Design

As the web continues to evolve from a traditional desktop environment to a mobile one, blogs, websites, brands and institutions are all seeking to adapt to changing times. Search engines in particular have been making great strides in order to adjust to these changing times for the past couple of ye... Read more...

What to Consider When Selecting Your Domain Name
Comments Off on What to Consider When Selecting Your Domain Name, 01/05/2015, by in Start Up Businesses, Web Design

A variety of considerations must be made whenever you are planning the construction of a new website. You want to make the best first impression possible, as many websites that fail to do so may never see some visitors ever again. Between balancing an aesthetically pleasing design with a functional ... Read more...

How to Thrive Online as a Maligned Institution
Comments Off on How to Thrive Online as a Maligned Institution, 30/04/2015, by in Marketing, Online Business, SEO

Online brand management is an almost required aspect of running a business that suddenly sprung out of nowhere. Twenty years ago, the vast majority of businesses still lacked an online presence due to the lack of internet access throughout communities and countries. Today, brands from all walks of l... Read more...

Three Great Budget Ideas for Small Cents Campaigns
Comments Off on Three Great Budget Ideas for Small Cents Campaigns, 29/04/2015, by in Marketing

We all hear the recommendations from marketing gurus and SEO enthusiasts alike: you have to invest in PPC. They're right: with an ever competitive SEO climate demanding that our websites become more aggressive with respect to content creation and promotion, PPC is a valuable outlet for many. It allo... Read more...

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