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Comments Off on How to Increase Visibility of Facebook Posts, 28/08/2015, by in Social Media

Years ago, Facebook was an excellent tool for social media managers who wanted to connect with audiences because it was virtually guaranteed that a large percentage of connected users would see your content. As time passed, however, Facebook continued to tweak the algorithms that determined who woul... Read more...

Comments Off on Understanding How Social Media and Email Marketing Can Connect, 27/08/2015, by in Marketing, Social Media

With one of the world’s oldest digital mass communication methods still going strong – email – many have wondered how best to maximize its effectiveness with newer forms of communication. For practically everyone, social media instantly comes to mind. This platform has allowed billions of peop... Read more...

Comments Off on Three Important Review Attributes to Keep in Mind, 25/08/2015, by in Online Business

The need for reviews in today's online world is multi-faceted and can provide many benefits. Much like word of mouth helped facilitate awareness of quality brands in years past (and still does, for what it's worth), online reviews can help individuals who are not familiar with your brand's track rec... Read more...

Comments Off on How Negatives Reviews Might Not Be So Bad, 24/08/2015, by in Online Business

The world of social media and e-commerce is chronically affected by user input, word of mouth and suggestions. This trend has led to the need for an increased amount of positive feedback in order to satisfy specific audiences, worrying many brands and businesses that their online presences could be ... Read more...

Comments Off on Three Graphic Design Project Taboos, 23/08/2015, by in Web Design

With many different sources available for graphic design online today, the ability to find affordable, quality work is easy. This doesn't mean that you don't have to be careful about various considerations made when selecting the designer or providing information about the project. Many people don't... Read more...

Comments Off on Why Social Media Marketing Isn’t Always the Answer for Your Small Business, 22/08/2015, by in Marketing, Social Media

Do you find that social media interactions take up a considerable amount of time at your company but don't seem to be delivering the expected results? Well if you do, know that you're not alone. Building an effective social media strategy can at times be more art than science. Some of it requires... Read more...

Comments Off on The Impending Culling – Non-Mobile Sites Are Disappearing from Search, 21/08/2015, by in SEO, Web Design

Over the past couple of years, search engines like Google have advised brands, blogs and websites that mobile usability would increasingly become a factor in search engine algorithms, and who can blame them? Recently, Google reported that for the first time ever, mobile search share surpassed deskto... Read more...

Comments Off on The Reasons Why Customer Reviews Matter, 20/08/2015, by in Online Business

The world of e-commerce has exploded over the past decade, making brands that once were chained to local communities into massive powerhouses that serve a global audience. Because of the rapid expansion of the internet and the adoption of e-commerce by mainstream consumers, the reputation a brand en... Read more...

Comments Off on Save Time on Social Media with These Short and Sweet Solutions, 19/08/2015, by in Online Business, Social Media

Social media perhaps is so popular due to its intrinsic ability to allow people to waste time effectively. Merely logging into a social media network will put in front of users plenty of relevant and interesting content that allows them to spend hours surfing, learning and enjoying themselves. As su... Read more...