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How to Manage the Impact of Google’s Helpful Update
Comments Off on How to Manage the Impact of Google’s Helpful Update, 26/01/2023, by in Google, News

Google changes its algorithms all the time. Every time it does so, SEO professionals end up angry and frustrated because some of these changes have a massive impact on SEO and the work they have been doing for months and even years. The Google Helpful Update is no different. It has had a massive imp... Read more...

Guide for Mac Users to Make Your Work Faster and More Efficiently
Comments Off on Guide for Mac Users to Make Your Work Faster and More Efficiently, 23/01/2023, by in General

Apple's Mac computers have long been known for their sleek, intuitive design that makes them a favorite amongst creative professionals. They also offer reliable performance and advanced security features. The ability to run both macOS and Windows operating systems on the same machine provides users ... Read more...

The Top 3 Free Marketing Channels
Comments Off on The Top 3 Free Marketing Channels, 23/01/2023, by in Marketing, SEO, Social Media

Picking the right marketing channel is critical because the one(s) you choose can work for and with you or backfire. You cannot afford to waste money when you have a small or nonexistent marketing budget and so you should consider free marketing channels if you are in such a situation. So, which are... Read more...

5 Important Benefits of SWOT Analysis
Comments Off on 5 Important Benefits of SWOT Analysis, 20/01/2023, by in Online Business, Start Up Businesses

A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is an important tool in business that can be used to identify the strengths and weaknesses of an existing or new business. It is also used to analyze the external threats and opportunities that exist for the business in question. Al... Read more...

A Guide to Scheduling Instagram Posts
Comments Off on A Guide to Scheduling Instagram Posts, 16/01/2023, by in Marketing, Social Media

Posting the right content at the right time is an integral part of content marketing. The problem is that you might get overwhelmed if you post on numerous accounts or have no one to help you. The good news is that scheduling content, whether on social media or your website, can save you a lot of ti... Read more...

Why It’s Important to Personalize Marketing Content for B2B Customers
Comments Off on Why It’s Important to Personalize Marketing Content for B2B Customers, 12/01/2023, by in Making Money, Online Business

Personalization is typically seen as something that is important in B2C marketing but less important in B2B marketing. After all, you are talking shop with professionals who already understand your business and its product and services, right? This type of thinking is wrong because you need to think... Read more...

How to Prepare for Web3
Comments Off on How to Prepare for Web3, 09/01/2023, by in News, Online Business

Web3 is the next stage of internet. The term most people are familiar with in web3 is decentralization, which many people see as the inevitable evolution of the internet. Decentralization will affect businesses across numerous industries, and we have already seen a glimpse of this happening with cry... Read more...

The Latest Updates to Twitter Advertising
Comments Off on The Latest Updates to Twitter Advertising, 05/01/2023, by in Marketing, Social Media

Twitter is making various changes to its advertising platforms. While it may be hard to know when these changes were conceptualized, many of them seem to have come after the platform has taken a hit with advertisers pulling out once Elon Must took over. Twitter says that these changes took place aft... Read more...

A Guide to Writing SEO Titles That Convert
Comments Off on A Guide to Writing SEO Titles That Convert, 02/01/2023, by in Online Business, SEO, Start Up Businesses

Your website or page title is typically the first thing users see on search engine result pages (SERPs). SEOs have always known that the right title is important, and there is now data that shows how they affect click-through rates and ranking. The right SEO title achieves this by capturing a userâ€... Read more...

How Content Creators Can Make Use of YouTube’s Community Posts
Comments Off on How Content Creators Can Make Use of YouTube’s Community Posts, 29/12/2022, by in Marketing, Social Media

As a content creator, you need to engage with your audience for various reasons such as to improve your retention rates. One of the best ways to do this on YouTube is through community posts. The community tab on your YouTube creator profile allows you to post polls, share different types of content... Read more...

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