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7 Ways to Balance Work and Enjoyment for Enhanced Creativity and Productivity
Comments Off on 7 Ways to Balance Work and Enjoyment for Enhanced Creativity and Productivity, 03/12/2016, by in General

Have you ever noticed that some of the most laid back and casual marketers seems to get the best results, while the data-driven super professionals sometimes flop altogether? Apparently, working too hard for too long can be a draining experience that reduces creativity and productivity. Most interne... Read more...

A 5-Step Formula for Startup Success That Works in All Industries
Comments Off on A 5-Step Formula for Startup Success That Works in All Industries, 02/12/2016, by in Online Business, Start Up Businesses

So, you have a decent idea for a startup, but you have no idea how you're going to attract your first customers and get the momentum going. Luckily, the internet is a big place with plenty of prospective leads, so somebody is going to be interested in what you have to offer. The challenge is finding... Read more...

4 Content Types That Excel on Social Media
Comments Off on 4 Content Types That Excel on Social Media, 01/12/2016, by in Social Media

Marketing a brand or business on social media can be a lot of fun and it's certainly different from any other form of advertising. Unlike conventional SEO techniques, building a strong following on sites like Facebook and Twitter doesn't require any focus on keywords, specific topics, inbound links,... Read more...

The Social Networking Apps Every Business Owner Needs
Comments Off on The Social Networking Apps Every Business Owner Needs, 30/11/2016, by in Marketing, Social Media

With social networking apps being created pretty much on a daily basis it can be pretty tough for businesses to decide which ones are best for them to use. Obviously your business wants to engage with the biggest number of potential customers at a time, and unfortunately there is no one-size-fits al... Read more...

Tips for Creating an Engaging Facebook Page for Your Business
Comments Off on Tips for Creating an Engaging Facebook Page for Your Business, 29/11/2016, by in Social Media

If you’re ready to start connecting with your customers through Facebook, then it’s time to brush up on your social media skills. Taking the proper approach can not only gain you respect from your followers, but it should also capture more followers for your page. We’ve put together a list of ... Read more...

How to Find Your Audience on Social Media
Comments Off on How to Find Your Audience on Social Media, 28/11/2016, by in Marketing, Social Media

There's no ifs, ands, or buts about it, today's businesses simply must have a social media presence if they hope to connect with a wide range of customers. Of course, the whole idea of creating and then maintaining a social media presence seems easy enough, but once you get started you’ll quickly ... Read more...

5 Ways to Reward Loyal Customers
Comments Off on 5 Ways to Reward Loyal Customers, 27/11/2016, by in Online Business

As many businesses have come to discover, keeping hold of loyal customers is one of the keys to success. It takes a lot of work to get those loyal customers in the first place, so putting in a little effort to keep them just makes sense. One way of doing this is to reward those customers that are de... Read more...

Do You Need to Rebrand Your Business?
Comments Off on Do You Need to Rebrand Your Business?, 26/11/2016, by in Online Business

Owning your own business is an exciting, rewarding, and often challenging undertaking. Because the market is always changing and evolving, as are customers’ wants and needs, a business owner needs to take a dynamic approach and understand when it’s time for a change. One step that may be necessa... Read more...

Why Loyalty Schemes are Key for Improving Customer Retention Levels
Comments Off on Why Loyalty Schemes are Key for Improving Customer Retention Levels, 25/11/2016, by in Online Business

Customers aren’t always loyal to a particular brand or retailer, but they generally have preferences.  These preferences aren’t set in stone and they can change if a customer has incentive to spend his or money with a different company. This is why it is crucial to formulate loyalty schemes tha... Read more...

Why Your Customers Aren’t Engaged and How to Turn It Around
Comments Off on Why Your Customers Aren’t Engaged and How to Turn It Around, 24/11/2016, by in Online Business

Exposure is no longer the main metric on which you should measure the success of your internet marketing campaign. User engagement is valued more than exposure, making it the current target to aim for. Even search engines now value user engagement more. Google started tracking time-on-site and ot... Read more...

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