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Comments Off on What is Google Tag Manager and How Does It Work?, 07/03/2017, by in Google, Web Design

The more relevant and beneficial your website becomes, it may begin to perform worse. This occurs because website administrators are also adding tags to their sites so they can track user response, functionality or optimisation. Thus, pages on the site become cluttered with tags from third parties, ... Read more...

Comments Off on How to Make Your LinkedIn Profile Pop, 06/03/2017, by in Marketing, Social Media

Are you creating your first ever LinkedIn profile? Do you currently have one but it seems stagnant and not getting much in terms of a response? Either of these issues will require a profile that really pops and grabs the attention of people. It’s actually a fairly easy thing to create, as long as ... Read more...

Comments Off on Hashtags: Are You Using Them Correctly?, 05/03/2017, by in Marketing, Social Media

Hashtags are all the rage nowadays, and if you aren’t using them it seems you are the minority. From your own personal photos to businesses using hashtags, everyone is embracing the trend and taking advantage of it. But here’s the thing, did you know there is a science to using the hashtags corr... Read more...

Comments Off on How to Stand Out in a Crowded Job Market, 04/03/2017, by in General, Making Money

Whether you are looking for your very first career job out of school, or if you’ve been in the workforce for year and are ready to find a new job – it can be scary and overwhelming. Help wanted ads can result in hundreds of resumes being submitted, which makes it hard to stand out and get notice... Read more...

Comments Off on How to Find and Remove Ghost Spam in Google Analytics, 03/03/2017, by in Google

Spam is still a serious problem for website owners. Junk traffic from various sources is still being tracked by Google Analytics, making it difficult for site owners like you to understand the real performance of a website. For some sites, junk traffic can even account for more than 70% of the track... Read more...

Comments Off on Improving Your Rankings in Google Video Results, 02/03/2017, by in Google, SEO

Rising through the ranks of Google SERPs is a dream for most businesses and blogs that wish to attract new attention. As SEO continues to be a primary component of most successful marketing strategies, it's only natural to want to improve your performance in this regard. As Google has expanded over ... Read more...

Comments Off on The Basics of a Content Audit, 01/03/2017, by in Online Business, Web Design

Every so often, it becomes necessary to take inventory of your website's offerings and to determine whether your current strategy is working. Much like traditional businesses must take occasional inventory of their products, it also becomes necessary for online brands and blogs to account for their ... Read more...

Comments Off on Creating the Best Facebook Ads Imaginable, 28/02/2017, by in Social Media

Social media marketing has exploded in growth, becoming one of the primary ways brands now reach their consumers, subscribers and followers. While search engines largely dominated marketing strategies in the past, there are an increasing number of brands that rely on nothing but social media marketi... Read more...

Comments Off on How to Ensure You’re Ready for Google’s Mobile-First Index, 27/02/2017, by in Google, SEO

For the past couple of years, Google has increasingly been altering the rankings of mobile search results to more adequately reflect the needs of mobile users. While rankings were once determined based on quality – regardless of device – the need for more optimized webpages that function well on... Read more...

Comments Off on How Visitor Data Can Unveil Your Marketing Effectiveness, 26/02/2017, by in Marketing

So many marketing strategies are available to blogs, stores, businesses and brands today. Whether you're using search engines, social media, email or some combination thereof, you can reach people in almost every way imaginable. Entire industries have popped up around not only how to market more eff... Read more...