Now more than ever, focusing on mobile audiences pays huge dividends. With the sheer proliferation of tablets, smartphones and other mobile gadgets, most people who access the internet use devices other than standard desktop and laptop computers. This huge shift definitely has an impact on brands, a... Read more...
Since the dawn of the internet, websites have existed to provide information, community and solutions to those who find interest in them. For those who have been “online” since the beginning, observing just how much the digital landscape has changed can be startling when looking back at history.... Read more...
A successful SEO strategy takes plenty of time and energy to execute properly. With deliberate decisions requiring many areas of expertise to execute correctly, compiling all the necessary skills, tools and resources under one proverbial roof can be difficult for those just starting out in the game.... Read more...
As the internet has become more contested and crowded, the need to know who and how to target has become more important. Ten to fifteen years ago, it was substantially easier to target generic keywords in search in order to rank well. As competition increased and search engine algorithms became more... Read more...
The art of conversion in the world of content and product marketing has become more and more nuanced as the web continues to become more sophisticated. People invariably catch on to one type of marketing ploy or another, and as such, the tactic ultimately becomes ineffective. We all can recall numer... Read more...
There are several content management systems that can make a difference in how your business or brand appears to others. The age of content management systems have ushered in a new era of professional development that leaves good impressions upon those who visit your website. While WordPress is clea... Read more...
If you are an entrepreneur that suddenly has found his or herself having to take care of dozens of niche sites, it can be overwhelming at times to keep all of them optimized and full of up-to-date content. While each site's needs are not particularly time consuming individually, the cumulative effor... Read more...
After being in the search engine optimization game for a bit and making your first big bucks designing, creating and marketing your website, you may be ready to embark upon buying up starter websites that already are earning sums of money. Many better-off SEO enthusiasts will pay a nominal amount fo... Read more...