Social media is threatening to overtake every “traditional” form of digital media, whether it be search engines, blogs or email. The prevalence of social media in our day-to-day lives makes it a very ripe platform for content creators and marketers, but only those who have a solid strategy will ... Read more...
Email marketing remains one of the most effective forms of marketing available. In part because it costs next to nothing to utilize, email marketing helps you make a pitch directly to those who have demonstrated prior interest. The one downside of email marketing is that you have to generate a suffi... Read more...
Instagram is one of the hottest and most used social media networks in the world. It provides its users with a unique way to absorb content and interact, and eliminates much of the monotony that exists on networks like Facebook and Twitter. Businesses have increasingly found value in Instagram due t... Read more...
Social media has become ubiquitous in most peoples' day-to-day lives. The majority of people find themselves spending time scrolling through their news feeds, connecting with friends and family, and otherwise entertaining themselves at home, in the office and everywhere else. Facebook remains the mo... Read more...
Whether you're a small brand or mega-corporation, social media provides you with an outlet to sell an experience to your followers. Ultimately, how well you sell that experience determines how successful your brand will be. In many cases, people are looking for fun, emotional or otherwise intriguing... Read more...
Any online store or e-commerce solution requires internet traffic in order to earn a profit. So many different stores and businesses now sell products and services through the web that there is ample competition in virtually every niche. The frustration for a brand just starting out can be massive, ... Read more...
Facebook remains by far the largest social media platform in the world. With more than one billion people connected, it is the perfect place to meet people, make connections and reach an audience. Brands and businesses find themselves attracted to Facebook for these very reasons, but it is not all s... Read more...
Once reserved for communicating with friends and family, social media has now blossomed into a growing empire that affects consumers, businesses and virtually everybody else. These shifts have resulted in many brands and businesses giving social media a second look, as the power it can provide to br... Read more...
Building a successful and comprehensive social media strategy is crucial for your efforts to pay off long-term. Many brands and businesses merely guess at what works and what doesn't, relying on gut feelings and spare time to determine what, when and how they'll post to social media. For the most su... Read more...
Once thought of as a social media platform for individuals to share their fun little moments, Instagram has since jumped to the forefront of successful marketing campaigns. Countless brands are now taking advantage of this social media network to generate clicks, sales and attention for themselves. ... Read more...