AdWords remains the most popular solution for those who want to target particular users in a particular search result. The balance of cost and effectiveness is so great that millions of businesses, blogs and brands from all across the world use AdWords to improve traffic flow and increase sales. We'... Read more...
We can often be motivated to improve accessibility to our websites after a SEO audit or similar inspection, and what better place to start than our home pages? Unfortunately, we can often add unnecessary elements to our home pages that distract from the truly important stuff, or leave a negative fee... Read more...
With Google making changes to its algorithms on a consistent basis, it can be difficult to stay on top of everything you need to know. One wrong move or an outdated assumption can wreak havoc on your ability to ascend the rankings within Google, Bing and others, so you want to have every tool at you... Read more...
As computers, the internet and technology in general have all evolved leaps and bounds over the past decade, so has the desire for aesthetically pleasing websites. This trend has completely changed how we absorb information and build websites, but we sometimes put too much stock into pretty design a... Read more...
With so many issues facing webmasters these days, it is more important than ever to ensure that security is a top focus. Search engine optimization isn't just a way to guarantee better search rankings and more traffic, but it's also essential to protect your website from the negative effects that se... Read more...
We can end up spending countless hours optimizing content and the websites upon which they appear, but few ever give the time of day to many of the multimedia components of this content. It has been shown that content-rich articles and blog posts are the key to increasing reach, PageRank, sharing an... Read more...
All too many of us simply want to focus on what we love when it comes to blogging. When we first learn about how versatile blogging platforms like WordPress can be, we want to hop on and begin pouring our thoughts out to the world for all to see. Unfortunately, the age of the internet now requires t... Read more...
As we continue to see an increase in the amount of web and search traffic that originates from mobile, it is increasingly common to see search engines tweak their algorithms in response. With more than one-quarter of all web traffic now originating from mobile, it is clear that the future of the int... Read more...
In order to be featured in search engine results, you must engage in a variety of search engine optimization actions. This usually pertains to the overall structure of your website, but can also be related to each individual page or piece of content, as well as your social media outreach. With dozen... Read more...
If you provide SEO services on a consistent basis, then you probably understand just how important the “sell” is in the process. If you cannot adequately convince the client of the benefits they'll receive from using your services and speak the language they understand, then you're not going to ... Read more...