With so much competition on the web today, it is now more important than ever to stand out in one or more ways. In the world of non-profits, charities and other brands not focused on revenue, the ability to promote can be easier in some respects (since you're not selling a product in most cases). Un... Read more...
In order to increase overall exposure of a website on the internet, plenty of different hoops must first be jumped through. With so much to consider in regards to technical optimizations and audience desires alike, it can be difficult to know where to begin. With non-profit endeavours especially, it... Read more...
With Facebook's incredible reach, it's a perfect tool to help with fundraising for a charity. The problem is that reach, and the potential of the platform, can be overwhelming when deciding how to use it to get your target audience to donate. So let's start with... What Facebook Is, And Isn't ... Read more...