While it's easier than ever before, the task of building a functional and attractive website remains a challenge. Getting a personal space up and running can be done quickly, but creating valuable content, optimizing the design and improving technical aspects involves copious amounts of work. As ... Read more...
About Pingler
Navigating the internet without context would be nearly impossible. In the earliest days of the internet, people found information through unusually crude methods, but the advent of search engines helped transform how people use the internet in every facet of life. Search engines, in essence, take s... Read more...
Comments Off on How Retail Mobile Apps Can Improve the Customer Experience,
21/08/2019,
by Pingler in Making Money,
Online Business
Building a profitable and fruitful online digital marketplace is easier than ever – at least in theory. However, being easy for everybody means that more competition among retailers exists, making it just as difficult to earn the trust of shoppers and ultimately convert them into customers. With s... Read more...
As the evolution of link building continues unabated, many old – and new – ideas for how links should be built and earned continue to appear and reappear. It wasn't that long ago that even the simplest and most blatant types of link building would pass muster with search engine algorithms, but t... Read more...
Comments Off on 5 Reasons Why Your Business Isn’t Growing, and What You Can Do About It,
16/08/2019,
by Pingler in General
Every business owner has a goal of growing their business and expanding their customer base. After all, you don’t just start a business for fun, you do it to make a living and earn money along the way. Plenty of small businesses have difficulties starting out while others struggle to stay afloat.... Read more...
Comments Off on How SEO, Social Media and Traffic Intertwine,
16/08/2019,
by Pingler in Online Business,
SEO,
Social Media
For years, a raging debate has been ongoing. Many brands and marketers debate the pros and cons of platforms such as social media, and whether or not concepts such as SEO are better. Some even suggest that the two might be intertwined; that the holy grail of traffic can actually be impacted by a com... Read more...
Comments Off on Your Rankings Have Crashed – Here’s How to Find Out Why,
14/08/2019,
by Pingler in Google,
SEO
There is absolutely nothing about search engine optimization that is easy in an absolute sense. Most aspects of the process are difficult, and even that are not usually involve repetition and lots of time in order to be successful. Ultimately, it can take months or even years to achieve the kind of ... Read more...
Comments Off on Important Tips for Planning PPC Campaigns and Budgets,
12/08/2019,
by Pingler in Marketing,
Online Business
Reaching large numbers of people in a short amount of time hasn't always been easy. Even with marketing strategies that were state of the art during their heydays, there was often a substantial cost component that made it unrealistic for many businesses and brands to utilize. However, technology has... Read more...
Comments Off on Why Q&A/FAQ Pages Are a Brilliant Idea for Businesses,
09/08/2019,
by Pingler in Online Business,
Web Design
Research shows that one of the biggest reasons why customers ultimately abandon carts or never follow through with a purchase is a lack of information. Even when not tied directly to the product(s) in question – for example, shipping policies – the effect of not knowing can be enough to keep t... Read more...
Comments Off on Types of Social Media Keywords You Need to Track,
07/08/2019,
by Pingler in Social Media
Many people are familiar with the need for keywords when targeting various search engine results pages or audiences via paid ad campaigns. These keywords are indicators of the kinds of audiences and niches we wish to target, and can better inform search engines of the true context of our content. ... Read more...