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Turn Your Instagram Presence Into a Reliable Source of Traffic
Comments Off on Turn Your Instagram Presence Into a Reliable Source of Traffic, 09/11/2020, by in Marketing, Social Media

Instagram is growing faster than ever before – especially with the uncertainty surrounding social media platforms like TikTok. Getting in on the action is vital for online brands seeking to generate lasting impressions and permanent presences on social media. Even for brands that have yet to tap i... Read more...

More Exciting Ways to Find Fresh Content Ideas
Comments Off on More Exciting Ways to Find Fresh Content Ideas, 06/11/2020, by in General, Online Business

The need for consistent content creation is at the core of virtually every relevant brand’s marketing strategy today. Whether you are creating content via blogs, on social media or via video platforms like YouTube, the demand for new and fresh content is not only universal from audiences, but ofte... Read more...

What Trends Are Pressuring Changes in Marketing and Search?
Comments Off on What Trends Are Pressuring Changes in Marketing and Search?, 04/11/2020, by in Marketing, SEO

In order to be at your best in terms of marketing and search engine visibility, you must be abreast of current trends affecting each. Both digital marketing and search engine marketing concepts have evolved over the years, embracing new tactics and shedding past strategies as platforms such as socia... Read more...

4 Common SEO Legends That Are Simply Untrue
Comments Off on 4 Common SEO Legends That Are Simply Untrue, 02/11/2020, by in SEO

Given the internet has existed for nearly 30 years now, there is a lot of history to consider when trying to appeal to various audiences and demographics. Nevertheless, the internet of today looks nothing like the internet of the early 1990s – meaning that your strategies and approaches are going ... Read more...

How Google My Business Can Help with Social Distancing
Comments Off on How Google My Business Can Help with Social Distancing, 30/10/2020, by in Google

In these trying times, many businesses have been forced to adapt. Whether it be handling fewer customers, keeping physical locations closed or any other of a number of unique problems, many inventive solutions have emerged in 2020 to help businesses and customers alike. Google in particular has a... Read more...

What You Must Consider Before Changing Your Website’s Design
Comments Off on What You Must Consider Before Changing Your Website’s Design, 28/10/2020, by in Web Design

It is an inevitable reality at some point: your website will become obsolete. Brands, blogs and businesses from all walks of life sooner or later find themselves behind the times in terms of both functionality and aesthetics, requiring a major revamping of their website. While it is easier than e... Read more...

Understanding the Difference Between Crawling and Indexing
Comments Off on Understanding the Difference Between Crawling and Indexing, 27/10/2020, by in General

Crawling and Indexing are part of the SEO process that must be understood fully to effectively and efficiently carry out the SEO exercise. These are fundamental to the way netizens use the net. People with limited knowledge of SEO use the terms synonymously. But that is not entirely accurate. This a... Read more...

Tips for Writing the Best Meta Descriptions Possible
Comments Off on Tips for Writing the Best Meta Descriptions Possible, 26/10/2020, by in General, Online Business, Web Design

How people and search engines perceive your content has a huge impact on its popularity. Likewise, that in turn impacts its functionality: is your content merely trying to inform, or does it exist to drive traffic, generate leads and/or sell products? Whatever the reason for a page’s existence, it... Read more...

New Changes to Yelp Ads Features Can Improve Your PPC Experience
Comments Off on New Changes to Yelp Ads Features Can Improve Your PPC Experience, 23/10/2020, by in Marketing, Online Business

Any time a new social media network or major website unleashes new marketing tools or potential, the collective glee of brands can almost be heard around the world. While PPC advertising has been around for ages, newer additions by select brands – such as Indeed and Yelp – are providing brands w... Read more...

Find Valuable SEO Advice Through These Online Communities
Comments Off on Find Valuable SEO Advice Through These Online Communities, 21/10/2020, by in Online Business, SEO, Start Up Businesses

In a virtual world as vast as the internet, finding information should be – in theory – quite easy. However, for subjects such as search engine optimization, the size and scope of data available can actually make things more complicated. Differing viewpoints, points of debate and even out-of-dat... Read more...

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